I’m an analytics-focused eCommerce professional with a degree in Economics and Business Management and a track record of optimizing customer journeys and digital KPIs. I manage multi-brand eCommerce platforms (Shopify and Amazon Seller Central), performing performance analysis, sales forecasting, pricing strategy, and conversion funnel optimization to drive growth. I thrive at the intersection of data, user experience, and business strategy, continuously leveraging AI tools to accelerate insights and automate reporting. In my work I combine end-to-end analytics with omnichannel thinking, dynamic pricing, and CRO tactics. I’ve led seasonal trend analyses, implemented GA4 tracking and Meta Pixel configurations for accurate funnel tracking, and developed data-driven promotional strategies. I’m fluent in Italian and English, enjoy collaborative problem solving, and am always exploring new tools to improve efficiency and impact.…I’m an analytics-focused eCommerce professional with a degree in Economics and Business Management and a track record of optimizing customer journeys and digital KPIs. I manage multi-brand eCommerce platforms (Shopify and Amazon Seller Central), performing performance analysis, sales forecasting, pricing strategy, and conversion funnel optimization to drive growth. I thrive at the intersection of data, user experience, and business strategy, continuously leveraging AI tools to accelerate insights and automate reporting. In my work I combine end-to-end analytics with omnichannel thinking, dynamic pricing, and CRO tactics. I’ve led seasonal trend analyses, implemented GA4 tracking and Meta Pixel configurations for accurate funnel tracking, and developed data-driven promotional strategies. I’m fluent in Italian and English, enjoy collaborative problem solving, and am always exploring new tools to improve efficiency and impact.WWWW…