PS

I’m Piyush Singh, a social media marketing leader with 13+ years of experience building and scaling high-performing social media strategies across platforms.

About

I’m Piyush Singh, a social media marketing leader with 13+ years of experience building and scaling high-performing social media strategies across platforms. I specialize in content planning and short-form video execution (Reels and videos), community engagement, influencer/creator outreach, and using analytics to improve engagement and marketing ROI.

In my recent role as Social Media Head at Interstellar Web Support (IWS), I drive end-to-end strategy—from scheduling and publishing consistently to testing content ideas and optimizing account performance based on results. Earlier, I led social media campaigns that significantly increased shares and overall engagement, and I’m known for guiding teams toward measurable business goals through clear communication and hands-on execution.

  • 16 years' experience
  • Joined October 2026

Industry experience

  • Media & Entertainment
  • Travel & Hospitality
  • Education
  • Software & Internet

Work experience· 6 roles

Social Media Head · Interstellar Web Support (IWS)Feb 2022 – Present · 4 yrs 10 mos

Develop and execute comprehensive social media strategy. Plan, create, and edit short-form video content including Reels and videos. Optimize social accounts for reach and engagement, schedule and publish posts consistently, and actively engage with the community by responding to comments and messages. Conduct creator and influencer outreach to expand brand reach, and test/analyze content ideas to identify high-performing formats and topics.

Social Media Marketing Manager · Culture Holidays India Pvt. LtdJan 2021 – Feb 2022 · 1 yr 2 mos

Managed the company’s social media presence and led a team of associates. Directed social media campaigns that delivered a 100% increase in social shares and 80% increase in overall engagement. Handled social channels including Facebook, Twitter, LinkedIn, Pinterest, and Instagram.

Social Media Marketing Manager · Markup Designs PVT. LTDFeb 2018 – Dec 2020 · 2 yrs 11 mos

Designed and executed global social media strategy across Facebook, LinkedIn, Twitter, YouTube, and Instagram. Managed a team of 10+ associates and coordinated planning, content execution, and campaign performance to support brand visibility and engagement.

Social Media & Digital Brand Strategist · Ogrelogic Business ServicesOct 2015 – Jan 2018 · 2 yrs 4 mos
Sr. Content & Social Media Specialist · 88 DB.COMJan 2013 – Sep 2015 · 2 yrs 9 mos
Content Executive · Axis Softech Pvt LtdJan 2010 – Dec 2012 · 3 yrs

Education

M.A. (Political Science) · V.B.S. Purvanchal University (U.P.)2008
B.A. (Hons) · V.B.S. Purvanchal University (U.P.)2006

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