PK

Pjero Kargotic

Available to hire

I’m a social media and digital content professional who plans monthly content calendars, creates and edits short-form video (Instagram/TikTok), and manages day-to-day social channels to help brands grow through…

About

I’m a social media and digital content professional who plans monthly content calendars, creates and edits short-form video (Instagram/TikTok), and manages day-to-day social channels to help brands grow through community engagement and performance insights. I develop content strategies aligned with client goals, record and edit engaging photo/video formats, and use analytics to refine what works best for the audience.

In fast-paced environments, I also support customers with sales assistance, communicate to identify needs, and offer suitable solutions. I’ve worked with regional clients across Croatia, collaborated on team-based projects, and helped increase audience engagement through creative, consistent online presence and targeted Meta Ads campaigns.

  • 5 years' experience
  • Joined November 2026

Languages

  • EnglishAdvanced
  • CroatianAdvanced
  • DanishIntermediate
  • ItalianBeginner

Industry experience

  • Media & Entertainment
  • Professional Services

Work experience

PR & Social Media Manager · BBDO ZagrebDec 2023 – Present · 3 yrs

Managed social media content and campaigns aligned with brand objectives, including planning monthly content calendars and creating consistent short-form video and photo content. Recorded and edited reels/short videos, supported audience growth through creative community engagement, and used performance insights to refine content strategies. Provided customer support and sales assistance in a fast-paced environment by communicating with customers to identify needs and propose suitable solutions. Collaborated on team-based projects across different regions in Croatia, strengthening communication, problem-solving, and client interaction skills.

Social Media Manager · KargotićJan 2022 – Dec 2023 · 2 yrs

Planned monthly content calendars for regional clients and managed multiple social channels (Instagram, Facebook, TikTok, X) with a focus on community engagement and audience growth. Managed Meta Ads campaigns to increase reach, engagement, and content visibility, and aligned social media strategies with client brand goals. Used performance insights to improve content effectiveness and reporting, while supporting content strategy development in line with brand objectives.

Social Media Manager · Dance studio “Fusion”Dec 2020 – Apr 2022 · 1 yr 5 mos

Handled social media content and engagement activities for the dance studio, supporting community presence and promotional needs through consistent online communication.

Education

Specialization: PR and Social Media · University of Zagreb2021 – 2024
Specialization: Corporate Communication · Roskilde University2024 – 2026

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