I’m a mid-weight graphic designer with a passion for brand-led editorial, print, and digital campaigns for international clients. I thrive under tight deadlines and enjoy transforming complex ideas into clean, visually engaging designs. I’m strong in artwork finalization, production workflows, and AI-assisted design processes, and I love collaborating across cross-functional teams to deliver premium assets with precise branding and production quality.

Paula Lagunilla

I’m a mid-weight graphic designer with a passion for brand-led editorial, print, and digital campaigns for international clients. I thrive under tight deadlines and enjoy transforming complex ideas into clean, visually engaging designs. I’m strong in artwork finalization, production workflows, and AI-assisted design processes, and I love collaborating across cross-functional teams to deliver premium assets with precise branding and production quality.

Available to hire

I’m a mid-weight graphic designer with a passion for brand-led editorial, print, and digital campaigns for international clients. I thrive under tight deadlines and enjoy transforming complex ideas into clean, visually engaging designs.

I’m strong in artwork finalization, production workflows, and AI-assisted design processes, and I love collaborating across cross-functional teams to deliver premium assets with precise branding and production quality.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Portuguese
Fluent
Spanish; Castilian
Fluent
Galician
Fluent
English
Fluent
French
Beginner
Catalan; Valencian
Advanced

Work Experience

Freelance Graphic Designer at Self-employed
October 22, 2022 - September 8, 2025
Branding, websites, packaging, and promotional materials for retail, hospitality, and cultural projects. Example: Cor Alimentación’s stand design for Alimentaria Barcelona 2024; managed full project cycles from concept to budgeting; developed awareness campaigns and internal materials; adapted visuals across formats while maintaining brand guidelines; cross-team collaboration.
Freelance Graphic Designer at Self-employed
November 21, 2021 - September 8, 2025
Design and art direction across branding, campaigns, signage, and bespoke guest experiences for luxury F&B outlets; ensured brand consistency across print, digital, and event assets; collaborated with marketing and operations teams.
Design & Art Direction (Student) at Victoria & Albert Museum London
July 1, 2018 - September 3, 2018
Creating, budgeting, planning and executing a technological and sensory art experience. Part of Digital Design Week 2018 along with seven other students.
Graphic Designer (Luxury Hospitality & Brand Experience) at Four Seasons Madrid
May 1, 2023 - April 30, 2025
Delivered +40 projects for luxury restaurants and events including menus, signage, campaigns and social media. Created, budgeted, and executed digital and print materials for internal and external campaigns and MUPIs. Led 30+ end-to-end design projects across branding, editorial, web and print for retail, hospitality and cultural clients, ensuring brand guidelines and accessibility standards. Collaborated across teams in a fast-paced international environment.
Graphic Designer at Red Cross Spain
July 1, 2020 - November 1, 2021
Delivered digital and print materials for internal and external social campaigns, social media and MUPIs; supported high-profile launches with brand-consistent execution and artwork finalization.
Graphic Design Intern at Victoria and Albert Museum of London
June 1, 2018 - September 1, 2018
Supported high-profile launches, ensuring brand consistency and premium execution. Produced print-ready artwork (packaging, signage, large format, menus, stands), coordinating with suppliers and ensuring production quality.
Freelance Graphic Designer at Spain and international
November 1, 2020 - February 1, 2022
Led 30+ end-to-end design projects across branding, editorial, web and print for retail, hospitality and cultural clients. Delivered +40 projects for luxury restaurants and events: menus, signage, campaigns, social media. Created, budgeted, and executed a technological and sensory art experience.
Freelance Graphic Designer at Spain and international
February 1, 2024 - Present
Delivered +40 projects for luxury restaurants and events; led end-to-end design projects across branding, editorial, web and print for retail, hospitality and cultural clients. Produced packaging and signage, managed timelines and client communication. Example: Designed Cor Alimentación’s stand for Feria Alimentaria Barcelona 2024.
Graphic Designer at Four Seasons Madrid
May 1, 2023 - April 1, 2025
Led 25+ end-to-end design projects across branding, editorial, web and print, from concept to final delivery for retail, hospitality and cultural clients. Produced print-ready artwork (large format, packaging, menus); designed high-impact print and digital assets (MUPIs, social media, reports) for national campaigns. Created, budgeted, and executed a technological and sensory art experience. Collaborated cross-functionally to ensure premium production quality under tight deadlines.
Graphic Design Intern at Victoria & Albert Museum of London
July 1, 2020 - November 1, 2021
Assisted design team on branding and exhibition assets; translated sensitive and technical content into clear visual communication; supported production of marketing and exhibition materials. Participated in collaborative design initiatives including London Digital Design Week 2018.
Freelance Graphic Designer at Self-employed / Spain & International
November 1, 2020 - February 1, 2022
Delivered 40+ projects for 3 luxury F&B outlets (menus, signage, campaigns, event assets). Produced high-impact print and digital assets (MUPIs, social media, reports) for national campaigns. Designed, budgeted, and executed a technological and sensory art experience.
Freelance Graphic Designer at Self-employed / Spain & International
February 1, 2024 - Present
Continued freelance work across branding, editorial, web and print for retail, hospitality and cultural clients. Designed Cor Alimentación’s stand for Feria Alimentaria Barcelona 2024; produced stand visuals and supporting collateral.

Education

Masters in AI and Innovation at Founderz + Microsoft
January 11, 2030 - September 8, 2025
Bachelor’s degree in Product Design at ELISAVA Escola de Disseny - affiliated with Universitat Pompeu Fabra
September 1, 2014 - June 1, 2018
Postgraduate studies in UX/UI design at Escola FLAG Formação
January 11, 2030 - September 8, 2025
High School at Newton High School
August 1, 2012 - June 1, 2013
Master's degree in AI & Innovation at Dis_Asociación Partner
January 11, 2030 - September 8, 2025
Postgraduate studies in UX/UI design at Escola FLAG Formação
January 11, 2030 - September 8, 2025
Bachelor’s degree in Product Design at ELISAVA Escola de Disseny - affiliated with Universitat Pompeu Fabra
January 11, 2030 - September 8, 2025
High School diploma at Newton High School
January 11, 2030 - September 8, 2025
Bachelor’s degree in Product Design at ELISAVA Escola de Disseny (affiliated with Universitat Pompeu Fabra)
January 11, 2030 - September 8, 2025
Postgraduate studies in UX/UI design at Escola FLAG Formação
January 11, 2030 - September 8, 2025
Masters in AI and Innovation at Founderz + Microsoft
January 11, 2030 - September 8, 2025
Year 12 abroad at Newton High School
October 1, 2019 - June 1, 2020
Masters in AI and Innovation at Founderz + Microsoft
January 11, 2030 - September 8, 2025
Bachelor’s degree in Product Design at ELISAVA Escola de Disseny - affiliated with Universitat Pompeu Fabra
January 11, 2030 - September 8, 2025
Postgraduate studies in UX/UI design at Escola FLAG Formação
January 11, 2030 - September 8, 2025
Year 12 / High School Diploma at Newton High School
January 11, 2030 - September 8, 2025
Master’s in AI + Innovation at Microsoft, FounderZ
January 11, 2030 - February 3, 2026
Postgraduate in UX/UI at Flag Lisboa
January 11, 2030 - February 3, 2026
Bachelor’s Degree in Design at Elisava Escola Barcelona
January 11, 2030 - February 3, 2026
Master’s in AI + Innovation at Microsoft FounderZ
January 11, 2030 - February 4, 2026
Postgraduate in UX/UI at FLAG Lisboa
January 11, 2030 - February 4, 2026
Bachelor’s Degree in Design at Elisava Escola Barcelona
January 11, 2030 - February 4, 2026

Qualifications

Master's degree in AI & Innovation
January 11, 2030 - September 8, 2025
Postgraduate studies in UX/UI design
January 11, 2030 - September 8, 2025
Bachelor’s degree in Product Design
January 11, 2030 - September 8, 2025
High School diploma
January 11, 2030 - September 8, 2025
Academic Merit Scholarship
January 11, 2030 - September 8, 2025
Master’s in AI + Innovation
January 11, 2030 - February 3, 2026
Postgraduate in UX/UI
January 11, 2030 - February 3, 2026
Bachelor’s Degree in Design
January 11, 2030 - February 3, 2026

Industry Experience

Retail, Media & Entertainment, Non-Profit Organization, Travel & Hospitality, Education, Professional Services, Real Estate & Construction