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Strategy and results-driven Director of Marketing and freelance writer with 10 years of experience building paid and organic marketing funnels for both B2C and B2B markets. Over the course of his work, marketing efforts have generated roughly $90M in lifetime revenue for the businesses he’s supported. He leads performance marketing across Google, Meta, Pinterest, and TikTok, manages email and reputation strategies, and strengthens web visibility through SEO and local SEO informed by analytics insights. Alongside marketing leadership, he writes for business and industry publications and speaks at marketing and industry conferences.…Strategy and results-driven Director of Marketing and freelance writer with 10 years of experience building paid and organic marketing funnels for both B2C and B2B markets. Over the course of his work, marketing efforts have generated roughly $90M in lifetime revenue for the businesses he’s supported. He leads performance marketing across Google, Meta, Pinterest, and TikTok, manages email and reputation strategies, and strengthens web visibility through SEO and local SEO informed by analytics insights. Alongside marketing leadership, he writes for business and industry publications and speaks at marketing and industry conferences.

Michael Guberti

Digital Marketer, SEO Expert, Content Producer, +1

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Strategy and results-driven Director of Marketing and freelance writer with 10 years of experience building paid and organic marketing funnels for both B2C and B2B markets. Over the course of his work, marketing efforts have generated roughly $90M in lifetime revenue for the businesses he’s supported. He leads performance marketing across Google, Meta, Pinterest, and TikTok, manages email and reputation strategies, and strengthens web visibility through SEO and local SEO informed by analytics insights. Alongside marketing leadership, he writes for business and industry publications and speaks at marketing and industry conferences.…Strategy and results-driven Director of Marketing and freelance writer with 10 years of experience building paid and organic marketing funnels for both B2C and B2B markets. Over the course of his work, marketing efforts have generated roughly $90M in lifetime revenue for the businesses he’s supported. He leads performance marketing across Google, Meta, Pinterest, and TikTok, manages email and reputation strategies, and strengthens web visibility through SEO and local SEO informed by analytics insights. Alongside marketing leadership, he writes for business and industry publications and speaks at marketing and industry conferences.

Available to hire

Strategy and results-driven Director of Marketing and freelance writer with 10 years of experience building paid and organic marketing funnels for both B2C and B2B markets. Over the course of his work, marketing efforts have generated roughly $90M in lifetime revenue for the businesses he’s supported.

He leads performance marketing across Google, Meta, Pinterest, and TikTok, manages email and reputation strategies, and strengthens web visibility through SEO and local SEO informed by analytics insights. Alongside marketing leadership, he writes for business and industry publications and speaks at marketing and industry conferences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Digital Marketing Speaker

January 1, 2016 - Present

Delivers conference and panel presentations on digital marketing strategies. Speaker at industry and media events including the International Society of Plastic and Aesthetic Nurses (ISPAN) Conference, Vegas Cosmetic Surgery Conference, Westchester Magazine media panel event, and Fordham University.

Freelancer Writer

January 1, 2015 - Present

Writes marketing-focused content and provides insights into digital marketing and social media tactics for business growth across multiple publications and healthcare/medical aesthetics outlets. Topics include current digital marketing strategy, social media best practices, and practical growth tactics for different business types.

Director of Marketing

January 1, 2015 - Present

Strategizes, develops, and manages paid digital marketing campaigns across Google, Meta, Pinterest, and TikTok. Also develops and runs email marketing campaigns, optimizes website and local SEO using Google Analytics insights, and implements reputation management strategies. Works independently and collaboratively across teams.