Pedro Antonio Lozada Gomez

Available to hire

Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Diseñador y Content Manager at Hitodamar t Estudio Creativo
January 1, 2025 - September 15, 2025
Comprehensive development of visual identities, creating logos, color palettes, typography, and brand guidelines. Design and execution of digital content for social media and campaigns, increasing engagement and strengthening clients’ online presence across industries. Production and editing of UGC-style reels, boosting organic reach and positioning personal brands in an authentic and engaging way. Creative direction of more than 6 brands, ensuring each project conveyed a unique aesthetic aligned with client values. Coordination of visual marketing strategies, integrating branding and digital communication to enhance brand visibility and recognition.
Designer & Content Manager at Hitodamar Studio Creativo
January 1, 2025 - September 12, 2025
Developed visual identities, logos, color palettes, typography, and brand guidelines. Designed digital content for social media and campaigns, produced UGC-style reels to boost organic reach, and directed creative efforts for 6+ brands. Coordinated visual marketing strategies to enhance brand visibility and recognition.
Diseñador y Content Manager at Hitodamart Estudio Creativo
January 1, 2025 - September 12, 2025
Comprehensive development of visual identities, creating logos, color palettes, typography, and brand guidelines that consolidated aesthetic and strategic coherence. Design and execution of digital content for social media and campaigns, increasing engagement and strengthening clients’ online presence across industries. Production and editing of UGC-style reels, boosting organic reach and positioning personal brands in an authentic and engaging way. Creative direction of more than 6 brands, ensuring each project conveyed a unique aesthetic aligned with client values. Coordination of visual marketing strategies, integrating branding and digital communication to enhance brand visibility and recognition.
Diseñador y Content Manager at Hitodamart Estudio Creativo
January 1, 2025 - September 12, 2025
Comprehensive development of visual identities, creating logos, color palettes, typography, and brand guidelines that consolidated aesthetic and strategic coherence. Design and execution of digital content for social media and campaigns, increasing engagement and strengthening clients’ online presence across industries. Production and editing of UGC-style reels, boosting organic reach and positioning personal brands in an authentic and engaging way. Creative direction of more than 6 brands, ensuring each project conveyed a unique aesthetic aligned with client values. Coordination of visual marketing strategies, integrating branding and digital communication to enhance brand visibility and recognition.
Art Director at Wippal Estudio Creativo
December 31, 2024 - September 12, 2025
Creation of concepts and creative strategies for advertising and marketing projects, in collaboration with clients and internal teams. Design and production of visual identity and content for 12 brands, delivering around 30 assets monthly for each, boosting their digital presence. Supervision and leadership of creative teams (designers, illustrators, photographers), ensuring accurate project execution. Coordination with accounts and strategic planning, aligning visual proposals with brand and business objectives. Management of relationships with external suppliers, facilitating production and ensuring deliveries met deadlines and quality standards.
Freelance Graphic Designer at Independent / Various clients
December 31, 2024 - September 12, 2025
Creative project definition and management, collaborating with clients and art directors to align visual and strategic objectives. Visual communication consulting, developing graphic messages that strengthened audience connection and improved brand recall. Design and production of visual identities, logos, and digital assets, delivering over 30 graphics per month with impact across social media and websites. Optimization of review and delivery processes, reducing publishing errors and ensuring on-time, high-quality outputs. Presentation and adaptation of creative proposals, achieving fast approval and increasing client satisfaction with effective visual solutions.
Director de Arte at Wippal Estudio Creativo
January 1, 2024 - September 15, 2025
Creation of concepts and creative strategies for advertising and marketing projects, in collaboration with clients and internal teams. Design and production of visual identity and content for 12 brands, delivering around 30 assets monthly for each, boosting their digital presence. Supervision and leadership of creative teams (designers, illustrators, photographers), ensuring accurate project execution. Coordination with accounts and strategic planning, aligning visual proposals with brand and business objectives. Management of relationships with external suppliers, facilitating production and ensuring deliveries met deadlines and quality standards.
Freelance Graphic Designer at VA Locator
January 1, 2024 - September 15, 2025
Creative project definition and management, collaborating with clients and art directors to align visual and strategic objectives. Visual communication consulting, developing graphic messages that strengthened audience connection and improved brand recall. Design and production of visual identities, logos, and digital assets, delivering over 30 graphics per month with impact across social media and websites. Optimization of review and delivery processes, reducing publishing errors and ensuring on-time, high-quality outputs. Presentation and adaptation of creative proposals, achieving fast approval and increasing client satisfaction with effective visual solutions.
Art Director at Wippal Estudio Creativo
January 1, 2024 - September 12, 2025
Concept development and creative strategy for advertising and marketing projects, leading a team of designers, illustrators, and photographers. Created visual identities for 12 brands, delivering around 30 assets monthly, and coordinating with accounts and strategic planning to align with brand and business objectives. Managed relationships with external suppliers to ensure on-time delivery and quality.
Freelance Graphic Designer at Freelance / Self-employed
January 1, 2024 - September 12, 2025
Creative project definition and management, collaborating with clients and art directors to align visual and strategic objectives. Produced visual identities, logos, and digital assets for social media and websites, delivering over 30 graphics per month. Optimized review and delivery processes to reduce errors and ensure on-time, high-quality outputs.
Art Director at Wippal Estudio Creativo
January 1, 2024 - September 12, 2025
Creation of concepts and creative strategies for advertising and marketing projects, in collaboration with clients and internal teams. Design and production of visual identity and content for 12 brands, delivering around 30 assets monthly for each, boosting their digital presence. Supervision and leadership of creative teams (designers, illustrators, photographers), ensuring accurate project execution. Coordination with accounts and strategic planning, aligning visual proposals with brand and business objectives. Management of relationships with external suppliers, facilitating production and ensuring deliveries met deadlines and quality standards.
Freelance Graphic Designer at VA Locator
January 1, 2024 - September 12, 2025
Creative project definition and management, collaborating with clients and art directors to align visual and strategic objectives. Visual communication consulting, developing graphic messages that strengthened audience connection and improved brand recall. Design and production of visual identities, logos, and digital assets, delivering over 30 graphics per month with impact across social media and websites. Optimization of review and delivery processes, reducing publishing errors and ensuring on-time, high-quality outputs. Presentation and adaptation of creative proposals, achieving fast approval and increasing client satisfaction with effective visual solutions.

Education

Bachelor of Arts in Graphic Design at Universidad Arturo Michelena
January 1, 2013 - January 1, 2019
Creative Processes Workshop at Huellas Producciones y Publicidad, C.A.
January 1, 2016 - January 1, 2016
Course in Social Media Design and Strategy at Centro Gráfico de Diseño
January 1, 2019 - January 1, 2019
Bachelor of Arts in Graphic Design at Universidad Arturo Michelena
January 1, 2013 - January 1, 2019
Creative Processes Workshop at Huellas Producciones y Publicidad, C.A.
January 1, 2016 - January 1, 2016
Course in Social Media Design and Strategy at Centro Gráfico de Diseño
January 1, 2019 - January 1, 2019
Bachelor of Arts in Graphic Design at Universidad Arturo Michelena
January 1, 2013 - January 1, 2019
Course in Social Media Design and Strategy at Centro Gráfico de Diseño
January 1, 2019 - January 1, 2019
Creative Processes Workshop at Huellas Producciones y Publicidad, C.A.
January 1, 2016 - January 1, 2016
Bachelor of Arts in Graphic Design at Universidad Arturo Michelena
January 1, 2013 - January 1, 2019
Creative Processes Workshop at Huellas Producciones y Publicidad, C.A.
January 1, 2016 - January 1, 2016
Course in Social Media Design and Strategy at Centro Gráfico de Diseño
January 1, 2019 - January 1, 2019

Qualifications

Bachelor of Arts in Graphic Design
January 1, 2013 - January 1, 2019
Creative Processes Workshop
January 1, 2016 - January 1, 2016
Course in Social Media Design and Strategy
January 1, 2019 - January 1, 2019
Course in Social Media Design and Strategy
January 1, 2019 - January 1, 2019
Creative Processes Workshop
January 1, 2016 - January 1, 2016

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Retail