My expertise in design has led me to work in different fields internally in companies but also consult clients, providing me with the opportunity to develop my skills from a Product Developer to a Graphic Designer as well as assisting with Marketing. Having to problem solve and put out fires on a daily basis has helped to shape me into the well-rounded designer I am today. I am determined, passionate and hard worker that is striving for quality and simple design. | product development: communication, leadership, logic, reasoning skills to study consumers, meeting timelines, organization, ideation, well rounded, sampling & prototypes, product testing, customer research, design strategy, final product, delivery, factory production | product & graphic design: opportunity identification, creative/unique design, story-telling (color, photo, graphics, written), human interaction, ideation, well rounded designer, trend research, design strategy, concept research, develop alternatives, evaluate options; and implement solutions, printing, creative problem solving, written communication | interests: river SUPing, mountain biking, handstands, dirt biking, culture, outdoors enthusiast, conservation, skiing, surfing, flying kites, traveling, learning, mountains and pies

Pavla Mertlik

My expertise in design has led me to work in different fields internally in companies but also consult clients, providing me with the opportunity to develop my skills from a Product Developer to a Graphic Designer as well as assisting with Marketing. Having to problem solve and put out fires on a daily basis has helped to shape me into the well-rounded designer I am today. I am determined, passionate and hard worker that is striving for quality and simple design. | product development: communication, leadership, logic, reasoning skills to study consumers, meeting timelines, organization, ideation, well rounded, sampling & prototypes, product testing, customer research, design strategy, final product, delivery, factory production | product & graphic design: opportunity identification, creative/unique design, story-telling (color, photo, graphics, written), human interaction, ideation, well rounded designer, trend research, design strategy, concept research, develop alternatives, evaluate options; and implement solutions, printing, creative problem solving, written communication | interests: river SUPing, mountain biking, handstands, dirt biking, culture, outdoors enthusiast, conservation, skiing, surfing, flying kites, traveling, learning, mountains and pies

Available to hire

My expertise in design has led me to work in different fields internally in companies but also consult clients, providing me with the opportunity to develop my skills from a Product Developer to a Graphic Designer as well as assisting with Marketing.
Having to problem solve and put out fires on a daily basis has helped to shape me into the well-rounded designer I am today. I am determined, passionate and hard worker that is striving for quality and simple design.

| product development: communication, leadership, logic, reasoning skills to study consumers, meeting timelines, organization, ideation, well rounded, sampling & prototypes, product testing, customer research, design strategy, final product, delivery, factory production

| product & graphic design: opportunity identification, creative/unique design, story-telling (color, photo, graphics, written), human interaction, ideation, well rounded designer, trend research, design strategy, concept research, develop alternatives, evaluate options; and implement solutions, printing, creative problem solving, written communication

| interests: river SUPing, mountain biking, handstands, dirt biking, culture, outdoors enthusiast, conservation, skiing, surfing, flying kites, traveling, learning, mountains and pies

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Work Experience

Graphic Designer & Marketing at Maherto oursm
March 1, 2023 - Present
Developed and maintained consistent brand identity across marketing touchpoints. Created visually engaging designs for print and digital platforms (brochures, ads, newsletters, social media, presentations, promotional materials). Planned, created, and delivered marketing campaigns to promote programs, developing campaign assets including email marketing, digital content, advertising, and promotional collateral. Collaborated with internal teams to ensure message consistency and creative alignment with business goals. Managed email marketing and customer communications; supported web updates and digital customer experiences; created social media content and promotional assets. Also supported print production by coordinating pre-works and timelines, overseeing external suppliers, performing proofreading/proofing, and managing production and final delivery. Built strategies to strengthen brand awareness and customer engagement, supporting launches of new tours/programs and seasonal campaig
Graphic Designer & Marketing at Mahertourism
March 1, 2023 - Present
Developed and maintained consistent brand identity across marketing touchpoints. Planned, created, and delivered marketing campaigns to promote programs, including campaign assets for email marketing, digital content, advertising, and promotional collateral. Collaborated with internal teams to ensure messaging and creative alignment with business goals. Managed digital and content creation workflows such as email marketing campaigns, customer communications, travel content for destination highlights and brand storytelling, and social media promotional assets. Supported website updates and improved digital customer experiences. Coordinated print production including brochures/flyers/advertising, proofing, production timelines, and final delivery with external suppliers.
Graphic Designer & Marketing at Maher Tours
March 1, 2023 - Present
Developed and delivered visual identities and brand design materials across digital and print. Created and managed social media content, marketing collateral, and website designs aligned with brand guidelines and audience engagement. Worked on digital marketing and design/web platforms, producing seamless online experiences connected to client branding and marketing strategies.
Freelance work at Freelance
March 1, 2022 - December 31, 2022
Managed factory production, prototyping, and sampling to ensure design accuracy and timely product delivery. Produced technical sketches for 18 models per season; coordinated design, development, and manufacturing changes. Maintained daily communication with factories; managed factory production, prototyping, and sampling; supported development of new products. Worked toward timelines and inventory allocations for sales and pre-production samples. Owned print design process including sketching, generating original art, creating color-ups, communicating with engineers, and coordinating strike-off approval for samples and products.
Freelance Work
March 1, 2022 - Present
Managed factory production, prototyping, and sampling to ensure design accuracy and timely delivery of products. Produced technical sketches for 18 models per season and coordinated design, development, and manufacturing changes. Communicated daily with factories, managed production, prototyping, and sampling, and supported new product development. Worked toward timelines and inventory allocation, including pre-production samples and owned print design process: sketching, generating original art, creating color-ups, communicating with engineers, and strike-off approval for samples & products.
Freelance at Freelance
March 1, 2022 - Present
Managed factory production, prototyping, and sampling while ensuring design accuracy and timely delivery. Created technical sketches for 18 models per season and coordinated design, development, and manufacturing changes. Communicated daily with factories, handled production management for prototypes and sampling, and supported inventory/time-line planning and pre-production sample allocation.
Product & Visual Designer at Hala Gear
March 1, 2014 - February 1, 2018
Web design & digital marketing role (as listed).
Product & Visual Designer at Hala Gear
March 1, 2014 - February 1, 2018

Education

Bachelor of Science - Industrial Design at Milwaukee Institute of Art & Design
January 1, 2007 - January 1, 2012
Associate of Business Administration at Marquette University
January 1, 2010 - January 1, 2012
Bachelor of Science - Industrial Design at University of Waikato (as listed: Milwaukee Institute of Art & Design)
January 1, 2007 - January 1, 2012
Associate of Business Administration at Marquette University
January 1, 2010 - January 1, 2012
Bachelor of Science - Industrial Design at Milwaukee Institute of Art & Design
January 1, 2007 - January 1, 2012
Associate of Business Administration at Marquette University
January 1, 2010 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Manufacturing, Media & Entertainment, Education