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I’m a digital marketing professional with 3+ years of experience across SEO, content strategy, social media, and paid media. I’ve driven organic growth, improved search visibility, and delivered data-driven campaigns using tools like SEMrush, Ahrefs, GA4, and Google Ads. I enjoy turning insights into actionable strategies that boost engagement and conversions across multi-channel campaigns. My experience spans leading SEO initiatives, managing cross-functional teams, and optimizing user journeys. I’ve contributed to site revamps, content planning, and reputation management, while continuously refining tactics through analytics and reporting. I’m currently pursuing an MSc in Marketing to deepen my strategic capabilities and bring even stronger results to future projects.…I’m a digital marketing professional with 3+ years of experience across SEO, content strategy, social media, and paid media. I’ve driven organic growth, improved search visibility, and delivered data-driven campaigns using tools like SEMrush, Ahrefs, GA4, and Google Ads. I enjoy turning insights into actionable strategies that boost engagement and conversions across multi-channel campaigns. My experience spans leading SEO initiatives, managing cross-functional teams, and optimizing user journeys. I’ve contributed to site revamps, content planning, and reputation management, while continuously refining tactics through analytics and reporting. I’m currently pursuing an MSc in Marketing to deepen my strategic capabilities and bring even stronger results to future projects.

Pragya Kapoor

Marketing Strategist, Marketing Analyst, Growth Marketer, +2

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I’m a digital marketing professional with 3+ years of experience across SEO, content strategy, social media, and paid media. I’ve driven organic growth, improved search visibility, and delivered data-driven campaigns using tools like SEMrush, Ahrefs, GA4, and Google Ads. I enjoy turning insights into actionable strategies that boost engagement and conversions across multi-channel campaigns. My experience spans leading SEO initiatives, managing cross-functional teams, and optimizing user journeys. I’ve contributed to site revamps, content planning, and reputation management, while continuously refining tactics through analytics and reporting. I’m currently pursuing an MSc in Marketing to deepen my strategic capabilities and bring even stronger results to future projects.…I’m a digital marketing professional with 3+ years of experience across SEO, content strategy, social media, and paid media. I’ve driven organic growth, improved search visibility, and delivered data-driven campaigns using tools like SEMrush, Ahrefs, GA4, and Google Ads. I enjoy turning insights into actionable strategies that boost engagement and conversions across multi-channel campaigns. My experience spans leading SEO initiatives, managing cross-functional teams, and optimizing user journeys. I’ve contributed to site revamps, content planning, and reputation management, while continuously refining tactics through analytics and reporting. I’m currently pursuing an MSc in Marketing to deepen my strategic capabilities and bring even stronger results to future projects.

Available to hire

I’m a digital marketing professional with 3+ years of experience across SEO, content strategy, social media, and paid media. I’ve driven organic growth, improved search visibility, and delivered data-driven campaigns using tools like SEMrush, Ahrefs, GA4, and Google Ads. I enjoy turning insights into actionable strategies that boost engagement and conversions across multi-channel campaigns.

My experience spans leading SEO initiatives, managing cross-functional teams, and optimizing user journeys. I’ve contributed to site revamps, content planning, and reputation management, while continuously refining tactics through analytics and reporting. I’m currently pursuing an MSc in Marketing to deepen my strategic capabilities and bring even stronger results to future projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Hindi

Fluent

Work Experience

Digital Marketing Intern at Quirky Digital

May 1, 2025 - August 1, 2025

Conducted comprehensive SEO audits, performed keyword research (500+ keywords), developed clustering strategies, and assisted in content planning. Led site revamp initiatives improving design, navigation, and conversion pathways by 20%, helped develop data-driven SEO strategies, and managed Google Reviews for online reputation management.

Digital Marketing Executive at Victora Lifts

December 1, 2023 - August 1, 2024

Developed and executed social media strategies across Instagram, Facebook, and LinkedIn with content calendars and post scheduling. Managed Google and Meta ad campaigns, optimizing for conversions. Increased social media engagement by 35% in 6 months and supported visual content creation using Canva with messaging consistency.

SEO Team Lead at Creative Brains for Design and Marketing

February 1, 2022 - September 1, 2023

Led strategic link-building campaigns (1000+ high-authority backlinks). Monitored keyword rankings, backlink health, and organic growth using Ahrefs and SEMrush. Managed end-to-end SEO operations, directed a 10-member team in outreach and guest posting (400+ prospects), and produced weekly dashboards in Google Data Studio to track KPIs. Oversaw technical SEO tasks including site audits, URL clustering, and backlink detoxification.