Preston Scheel
Hi, I’m Preston Scheel, a marketing professional based in Chicago with 7+ years of experience leading social media strategy, content production, marketing automation, collaboration across departments, and campaign…
About
Hi, I’m Preston Scheel, a marketing professional based in Chicago with 7+ years of experience leading social media strategy, content production, marketing automation, collaboration across departments, and campaign execution across diverse industries. I’ve built scalable marketing ecosystems, driven engagement and growth, and partnered across product, sales, and creative teams to deliver measurable results. I thrive on turning experimentation into repeatable programs and telling authentic brand stories that resonate with audiences.
Passionate about building cross-functional initiatives, I love turning data into insights, creating high-impact content, and delivering growth across brand, engagement, and revenue outcomes.
- 9 years' experience
- Joined May 2026
Skills· 12
Languages
- EnglishFluent
- FrenchIntermediate
Industry experience
- Software & Internet
- Media & Entertainment
- Transportation & Logistics
- Professional Services
- Other
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Work experience· 7 roles
Built and implemented a custom AI-native content management system leveraging AI, Airtable, Later, and automation software, establishing a scalable foundation for content creation and driving an 1100% increase in engagement.
Collaborated cross-functionally with key stakeholders to streamline operations and reduce process bottlenecks by over 20%, developed product marketing and content strategies to support a go-to-market plan for 1,000 prospective restaurant partners, supporting expansion into new markets. Led copywriting and content creation initiatives using ZoomInfo and internal tooling, contributing to a 40% increase in lead generation.
Led go-to-market strategy for nascent SaaS product, generating $270,000+ of pipeline in Q1; Created and published 20+ pieces of monthly account-based marketing copy and video content using AI/ML tools, Pardot and Outreach to support sales enablement and customer engagement; Managed Snapsheet's participation at the 2022 RiskWorld conference, including experiential design strategy, marketing assets, and event logistics, resulting in a 10% YoY increase in MQL.
Education
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