Available to hire
Hi, I’m Priyadharshini Venkatesan, a strategic digital and content marketing professional with 3+ years of experience in product positioning, SEO-driven content, B2B marketing, and social media management.
I excel at crafting go-to-market strategies, optimizing digital presence, and delivering end-to-end marketing initiatives across web, social, and email channels. I enjoy collaborating cross-functionally with Sales, Product, and Marketing teams to align business goals with impactful campaigns.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Tamil
Fluent
Kannada
Intermediate
Malayalam
Intermediate
Hindi
Beginner
Telugu
Beginner
Work Experience
Product Marketer & Content Strategist at Sulekha
January 1, 2025 - PresentLed market research, competitor analysis, and SEO strategies to boost organic traffic and visibility; produced scalable, SEO-optimized content (blogs, profiles, hub pages, listings) using AI prompt engineering and automation tools; designed onboarding and lifecycle workflows for service providers to improve engagement and retention; built GTM documents, sales enablement materials, and marketing collateral to support product growth; managed end-to-end category operations including enriched profiles, GMB integration, reporting, and quality control; collaborated cross-functionally with Sales, Product, and Marketing teams to ensure smooth rollouts and workflow optimization.
Marketing Executive at SysArc Infomatix
August 1, 2024 - January 1, 2025Revamped website content & SEO, driving 25% organic traffic growth and improved indexing in Google Search Console; generated 20+ qualified B2B leads per month using LinkedIn and CRM tools; planned and executed LinkedIn campaigns and social media calendars, increasing engagement by 30%; designed brochures, presentations, and videos to support sales enablement and branding; configured chatbot workflows to improve customer resolution rates by 40%; coordinated with UX, design, and QA teams to align product messaging with marketing campaigns.
Senior Marketing Executive at Revolite Infotech
August 1, 2022 - March 1, 2024Managed 25+ web pages, improving visitor engagement time by 20% using CMS tools; generated 1,000+ leads via LinkedIn lead-generation programs; spearheaded social media campaigns to grow brand visibility by 40%; launched 10+ email campaigns (25% open rate, 10% CTR); built marketing collaterals (brochures, videos, product pages, blogs, templates, storyboards); contributed to 5+ product marketing strategies including storyboarding, product naming, and go-to-market plans; coordinated product launches and CRM/web app projects, including chatbot deployment and client demos.
Education
MBA, HR & Marketing at Sastra Deemed University
January 1, 2019 - January 1, 2021Bachelors, General at TBAKC
January 1, 2016 - January 1, 2019AI Powered Digital Marketing Course at Digital Scholar
January 1, 2026 - May 1, 2026Qualifications
Power BI Essential Training (LinkedIn)
January 11, 2030 - February 17, 2026Salesforce Training (SimpliLearn)
January 11, 2030 - February 17, 2026Become an AI-Powered Marketer (Semrush Academy)
January 11, 2030 - February 17, 2026WordPress with Docker (Great Learning)
January 11, 2030 - February 17, 2026Event Management (Alagappa University)
January 11, 2030 - February 17, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education, Retail
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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