Available to hire
I am a digital and growth marketer with over 5 years of experience in the B2B sector. My journey has been focused on driving paid acquisition, optimizing conversion rates, and developing technical SEO strategies. I thrive on using data to inform my decisions, ensuring that every campaign I run is about achieving tangible outcomes rather than vanity metrics. I continuously explore the potential of AI in marketing, integrating tools that automate processes and enhance creativity.
Skills
Experience Level
Expert
Expert
Work Experience
Digital Marketing Specialist at Paystone Inc.
May 1, 2022 - April 1, 2026Designed and launched over 160 responsive websites prioritizing strategic UX and brand consistency. Owned paid campaign execution across Google Ads and LinkedIn Ads, improving conversion rates by 35% through data-driven decisions. Maintained HubSpot lead scoring and built AI-driven workflows to enhance reporting and campaign planning efficiency.
Digital Marketing Manager at uCarenet Inc.
June 1, 2021 - May 1, 2022Developed multi-channel digital marketing strategies using audience segmentation and data analytics, resulting in a 5-8% increase in user acquisition. Managed email marketing and automated workflows, supporting lead generation efforts.
Sales and Marketing Intern at Morris Garage India
June 1, 2020 - August 1, 2020Reviewed consumer opinions and marketing strategies to identify opportunities for improvement. Transformed research findings into clear reports and assessed consumer satisfaction through surveys for data-driven business insights.
Junior Marketing Manager at Vivek Machine Tools
January 1, 2020 - June 1, 2020Revamped social media channels and executed direct-to-consumer marketing plans, achieving a 35% increase in lead generation while managing a $10,000 budget.
Education
MBA in Marketing at Gujarat Technological University
January 1, 2018 - January 1, 2020Bachelor Degree in Computer Engineering at Gujarat Technological University
January 1, 2014 - January 1, 2018Qualifications
Google Analytics Individual Qualification
January 1, 2022 - July 21, 2026Hubspot Inbound Marketing
January 1, 2021 - July 21, 2026SEO Essentials with Semrush
January 1, 2021 - July 21, 2026Hubspot Content Marketing
January 1, 2021 - July 21, 2026Industry Experience
Software & Internet, Professional Services
Skills
Experience Level
Expert
Expert
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