I am a marketing and creative professional based in Plano, Texas, specializing in brand management and campaign coordination. My experience spans a variety of sectors, allowing me to collaborate effectively with cross-functional teams to deliver engaging marketing campaigns that drive business growth. I believe in the power of storytelling and creativity to create meaningful brand experiences. With a background in graphic design, I leverage my skills to create visually compelling content that resonates with audiences. I thrive in fast-paced environments and enjoy tackling challenges with innovative strategies. My passion for continuous learning keeps me updated on the latest marketing trends and technologies.

PRIYA PAPPAN

I am a marketing and creative professional based in Plano, Texas, specializing in brand management and campaign coordination. My experience spans a variety of sectors, allowing me to collaborate effectively with cross-functional teams to deliver engaging marketing campaigns that drive business growth. I believe in the power of storytelling and creativity to create meaningful brand experiences. With a background in graphic design, I leverage my skills to create visually compelling content that resonates with audiences. I thrive in fast-paced environments and enjoy tackling challenges with innovative strategies. My passion for continuous learning keeps me updated on the latest marketing trends and technologies.

Available to hire

I am a marketing and creative professional based in Plano, Texas, specializing in brand management and campaign coordination. My experience spans a variety of sectors, allowing me to collaborate effectively with cross-functional teams to deliver engaging marketing campaigns that drive business growth. I believe in the power of storytelling and creativity to create meaningful brand experiences.

With a background in graphic design, I leverage my skills to create visually compelling content that resonates with audiences. I thrive in fast-paced environments and enjoy tackling challenges with innovative strategies. My passion for continuous learning keeps me updated on the latest marketing trends and technologies.

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Language

English
Fluent

Work Experience

Brand Coordinator at Batbox
September 1, 2025 - Present
Led day-to-day brand marketing initiatives across social media, managing projects from concept through launch and analysis. Served as primary contact for social media and content initiatives, growing Instagram following from under 5K to nearly 13K by leading content strategy and producing engaging social campaigns (including viral videos). Owned influencer marketing efforts by identifying creators, managing partnerships, and maintaining relationships. Planned and managed content calendar delivery aligned with business priorities; collaborated with cross-functional teams to create integrated campaigns. Directed photo/video productions, contributing as producer/videographer and occasionally on-camera talent. Monitored performance using analytics to translate insights into recommendations for future strategy.
Creative Consultant at Deutser
September 1, 2024 - April 1, 2025
Managed multiple client projects while ensuring deliverables were on schedule and aligned with client goals. Conducted research and created branding materials for clients across various industries.
Creative Consultant at DeutserCreative Consultant
September 1, 2024 - April 30, 2025
Managed multiple client projects simultaneously while keeping deliverables on schedule and aligned with client goals. Worked with strategists, designers, and writers to create branding and communication/organizational design materials across healthcare, higher education, nonprofit, and corporate industries. Conducted research on clients, industries, and audiences to inform brand strategy and creative direction. Created presentations and reports for client-facing recommendations. Coordinated project timelines, priorities, and deliverables across cross-functional teams; participated in client meetings, workshops, and brainstorming. Supported projects from initial research through final delivery, adapting quickly across different client needs in a fast-paced agency environment.
Creative, Consultant at Deutser
September 1, 2024 - April 30, 2025
Conducted in-depth research and analysis to support a humanistic approach to consulting, emphasizing empathy and cultural insight. Contributed to branding and identity design projects for internal initiatives and external clients. Synthesized qualitative and quantitative data into actionable insights for strategy and design direction. Collaborated with multidisciplinary teams to develop thoughtful, people-centered solutions. Supported development of visual and verbal brand systems aligned with client values and business goals.
Marketing Assistant at Kimiko Designs
May 1, 2024 - September 30, 2024
Created and scheduled engaging social media content with a focus on Instagram strategy and audience growth. Managed day-to-day operations of the Instagram account, including content planning, posting, and engagement. Designed and distributed email newsletters to support marketing campaigns and drive audience interaction. Collaborated with team members to align messaging across digital platforms while maintaining brand consistency. Used analytics to monitor performance and adjust content strategy based on engagement metrics.
Marketing Assistant at Kimiko Designs - Contract
May 1, 2024 - September 30, 2024
Created and scheduled engaging social media content focusing on Instagram strategy and audience growth. Managed day-to-day operations of Instagram, including content planning, posting, and engagement. Designed and distributed email newsletters supporting marketing campaigns and audience interaction. Collaborated with team members to maintain brand consistency across digital platforms. Utilized analytics tools to monitor performance and adjust content based on engagement metrics.
Summer Associate at Deutser
June 1, 2023 - August 31, 2023
Delivered creative solutions in a fast-paced consulting agency supporting clients in higher education, healthcare, and professional sports sectors. Managed multiple projects simultaneously and met tight deadlines with effective project management. Developed branding, print collateral, and culture-focused design work including brochures, posters, and waybooks. Collaborated cross-functionally to produce visually compelling communication materials. Contributed to culture and identity work aligned with client values and organizational goals.
Design Associate at Highlights
June 1, 2020 - September 30, 2024
Acted as key point of contact with clients, maintaining communication from initial concept through project completion. Collaborated with clients and general contractors to select finishes including tile, paint colors, flooring, hardware, and lighting fixtures. Designed branded PowerPoint presentations for client pitches, design proposals, and internal project reviews. Participated in early-phase project research and planning (mood boards, sourcing materials, competitive analysis). Balanced aesthetic design decisions with client preferences, budget constraints, and contractor input. Supported project management by tracking timelines, coordinating with vendors, and ensuring design consistency. Assisted with on-site tasks (painting, staining, installing hardware, setting up completed spaces). Created custom graphic elements and signage for spaces, including branding for commercial interiors.
Graphic Designer at Freelance
January 1, 2020 - Present
Designed diverse deliverables including logos, social media graphics, packaging, and websites. Created and presented tailored visual concepts, mood boards, and style guides for brand identity; independently managed design projects from concept development through final delivery. Collaborated with clients to develop innovative branding solutions and digital content strategies. Maintained client communication to gather feedback and meet deadlines. Prepared print-ready files and optimized assets for web and mobile platforms. Balanced multiple projects while adhering to tight timelines and differing creative expectations. Provided art direction and design consultation for startups, small businesses, and nonprofits.

Education

Bachelor of Fine Arts at University of Houston
January 1, 2019 - December 31, 2023
Bachelor of Fine Arts in Graphic Design at University of Houston
January 1, 2023 - December 31, 2023
Bachelor of Fine Arts in Graphic Design at University of Houston
January 1, 2019 - December 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Healthcare, Education, Media & Entertainment, Other, Non-Profit Organization