MassMedia Marketing: Social Media Coordinator Freelance (10 15hrs weekly)

Social Media Freelancer is needed in Las Vegas, United States.

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Client: MassMedia Marketing, Advertising, PR

Location: Las Vegas, NV

Contract: Contract

MassMedia Marketing, Advertising, PR

MassMedia Marketing, Advertising, PR is a fast-growing advertising and public relations agency that is headquartered in Las Vegas, NV. We are a results-driven, award winning firm with deep expertise in the healthcare, commercial real estate, education and technology sectors. Our campaigns include award-winning work for some of Nevada’s most recognized brands. We work in an open environment where ideas are shared across all disciplines, and there are ample opportunities for advancement based on excellence.

Social Media Coordinator

We are seeking a creative, forward-thinking, and driven individual who can execute all social media initiatives and strategies while working with the MassMedia team to implement and launch the campaigns successfully.

The Social Media Coordinator must be a creative individual with a skill set based on knowledge of all social platforms, strong video/design skills, and strong writing skills to articulate a brand’s perspective clearly and effectively within the social space. Additionally, the Social Media Coordinator should be able to pull and interpret KPI data to determine success for each social channel.

DUTIES AND RESPONSIBILITIES:

• Work directly with social media director, and account leads to create and execute social media strategies for our clients with quantifiable goals associated to each channel.
• Ideate and develop engaging content for social media platforms; this will include on-site filming and photography, editing videos and graphics, working with the design team on graphic designs and visuals, template creation through tools like Canva, etc.
• Attend events and produce live social media content; this will also include offering creative direction and management when hours are unavailable for social to attend.
• Maintain a unified brand voice across all relevant social media channels, as well as create a new brand voice and vibe for new clients through social auditing.
• Monitor social media channels for industry trends and trend insights to stay ahead of the curve in an ever-changing social landscape.
• Pull analytics and create reports showcasing key metrics.
• Help to create and maintain editorial calendar for agency clients.
• Monitor sentiment of campaign content and competitive landscapes to drive strategic content and response; interact with users and respond to social media messages, inquiries, and comments.
• Experiment with new tools and platforms and provide findings and key learnings to social media director and department as necessary.
• Assist the team in engaging on social media platforms, answering direct messages and comments frequently.

Requirements

• Bachelor’s degree required
• A passion for social media and proficiency with major social media platforms (Facebook, Instagram, TikTok, etc.)
• Strong copywriting and copy-editing skills
• Familiarity with Social Media Deployment Systems (Meltwater, Canva, Capcut, etc.)
• Familiarity with Google Analytics and social tracking
• Ability to deliver creative content (text, imagery and video)
• Ability to understand historical, current, and future trends in the digital content and social media space
• Ability to multi-task and work in an evolving organization
• Experience working in a PR and/or Marketing agency is a plus
• Strong time management skills
• Strong communication skills
• High levels of integrity, autonomy, and self-motivation