Immortals: Social Media and Content Coordinator

Social Media Freelancer is needed in Los Angeles, United States.

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Client: Immortals

Location: Los Angeles, United States

Contract: Temporary

Content Creation & Management

• Work with our social team to convey brand voice in all community engagement through creating, sending or overseeing all push messages and replies from team social channels. You will wear many hats, often acting as social strategist, community manager and copywriter
• Assist in development and ongoing management of a social content calendar accounting for all anticipated social content and sponsor deliverables (at least one month ahead of today’s date)
• Be an ally to design team peers by ensuring they have all information and assets needed to produce content - may require interfacing with other members of other departments
• Work closely with the content team to develop plans to support tentpole moments and partnership deliverables
• Keep up to date on all team, league, and fanbase conversations around Teams, League, Game, and Gaming culture
• Be a content creator to the extent of your abilities; photo/video editing on a phone or computer and/or being a shooter on a phone or hand-held camera

Marketing Strategy

• Have a clear understanding of our brand voice and be able to collaborate with any necessary updates to how we speak with the community based on audience response, team performance, etc.
• Be an expert on social platform capabilities, best practices, and new developments - work with the Social Media Manager to develop how teams will use social channels
• Optimize strategy based on quantitative and qualitative data signals, have an understanding of priority metrics and KPIs for all campaigns (paid and organic)
• Be a constant source for proactive marketing ideas for Immortals and our partners (content, campaign, platforms, etc)

Requirements

• Proven experience in social media, including experience across major and upcoming platforms
• Ability to work out of our Los Angeles office at least once a week and attend LCS matches in Santa Monica
• Deep knowledge of the esports landscape and a passion for League of Legends
• Ability to work in a team, workshopping ideas, executing social plans, and delegating tasks appropriately
• Experience in Excel (or Google Sheets) to represent and learn from social media data and the ability to use those metrics in the creation of social strategy (Paid & Organic) for Immortals and our partners
• Experience utilizing Adobe Creative Suite to cut and edit highlight clips for social/digital
• Ability to work directly in Photoshop with design templates
• Acute attention to detail with copy/grammar and design
• Passion and experience for engaging and building an authentic community