Labors Staffers - Digital Marketing Specialist

Digital Marketer is needed in Hollidaysburg, United States.

Client: Labors Staffers

Location: Hollidaysburg, PA

Contract: No Job Type Listed

Job Description

Digital Revolution, Inc. is a new Digital Marketing firm opening in Hollidaysburg soon. We are looking for a Digital Marketing & Sales Strategist to execute and optimize paid social and SEM campaigns on Meta, Google, Pinterest, TikTok, and more. In this role, you’ll primarily be hands-on, with a focus on building campaigns and analyzing performance to improve results. The ideal candidate is highly detail-oriented and organized, with a desire to learn and meaningfully contribute to strategy. This role is an opportunity to make a significant impact at a growing company. Join us and be part of something extraordinary.

Responsibilities

• Build and optimize campaigns across digital marketing platforms, including Meta, Google, Pinterest, TikTok, and more.
• Analyze ad and campaign performance.
• Set up and run tests, including creative, copy, audience, and A/B tests.
• Report on results and share reports with management.
• Evaluate & test new opportunities.
• Stay updated on industry developments.
• Contribute to larger growth marketing strategy.
• Collaborate with wider marketing and creative teams to ensure cohesive 360 marketing strategy.

Requirements

• 1+ years of hands-on experience in Meta Ads Manager at an agency or DTC brand.
• Familiarity with YouTube, Meta, Google, Pinterest, and TikTok advertising platforms preferred.
• Understanding of different campaign types, ad types, and bidding strategies across platforms.
• Ability to set up & analyze tests; creating actionable insights & takeaways.
• Proficiency in Microsoft Office, including Excel (Pivot tables, VLookups).
• Bachelor’s degree in digital marketing, Business, or related field.
• Desire for constant testing, improvement, and growth.
• Willingness to get in the weeds while keeping the big picture in mind.
• Strong multitasking abilities while maintaining quality.
• Excellent organization and communication skills.

Additional Information

This role offers an opportunity for significant impact in a growing company and encourages candidates eager for learning and contribution to join a dynamic team.