Putika Ashfarkhoiri

Available to hire

Hi, I am Putika Ashfar Khoiri, a passionate graphic designer and illustrator with over 5 years of experience specializing in branding, illustration, and digital marketing.

About

Hi, I am Putika Ashfar Khoiri, a passionate graphic designer and illustrator with over 5 years of experience specializing in branding, illustration, and digital marketing. I am the founder of Toys Telling, a creative toy brand blending creativity with childhood education. I specialize in visual storytelling, branding identity, and engaging digital content that makes an impact.
I have established a creative toy brand focused on child education and development, managing branding, packaging design, and social media strategy. I have created designed branding materials, vector illustrations, digital layouts, and engaging social media content and advertisements for various clients.

  • 5 years' experience
  • Joined July 2025

Industry experience

  • Consumer Goods
  • Education
  • Media & Entertainment
  • Professional Services
  • Retail

Work experience· 4 roles

Freelance Graphic DesignerJan 2025 – Aug 2025 · 8 mos
Founder · Toys TellingJul 2022 – Aug 2025 · 3 yrs 2 mos

Founded and managed a graphic design and branding business focused on child education and development. Responsible for branding, packaging design, and social media strategy while creating engaging social media content and advertisements for various clients.

Founder · Toys TellingJun 2021 – Jul 2022 · 1 yr 2 mos

Established a creative toy brand focused on child education and development. Managed branding, packaging design, and social media strategy.

Freelance Graphic Designer · Self-EmployedSep 2019 – Jan 2025 · 5 yrs 5 mos

Education

Bachelor’s Degree · Sepuluh Nopember Institute of Technology2011 – 2015
Master’s Degree · Osaka University2016 – 2018
Bachelor's Degree in Ocean Engineering · Sepuluh November Institute of Technology2012 – 2015
Master's Degree in Civil Engineering · Osaka University2016 – 2018

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