Hi, I’m Rachel Hunter, a Senior Creative Web & Print Designer with over 20 years of experience delivering commercially successful creative solutions for major blue-chip and retail brands. I’m adept at developing packaging concepts, mock-ups and print-ready artwork for re-pack components, ensuring accuracy, compliance and alignment with brand and licensing guidelines. I balance commercial design with creativity and flair, delivering engaging, high-quality creative that meets both brief and deadline. I’m highly proficient in the Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and have a solid grounding in typography, colour theory, layout and composition. I bring strong organisational skills, a keen eye for detail, and a collaborative approach, working with Buying, Compliance and suppliers to secure smooth approvals and on-time production. I combine practical problem-solving with creativity to deliver retail-ready design solutions, and I continually upskill to stay ahead of category and technology trends.…

Rachel Hunter

Hi, I’m Rachel Hunter, a Senior Creative Web & Print Designer with over 20 years of experience delivering commercially successful creative solutions for major blue-chip and retail brands. I’m adept at developing packaging concepts, mock-ups and print-ready artwork for re-pack components, ensuring accuracy, compliance and alignment with brand and licensing guidelines. I balance commercial design with creativity and flair, delivering engaging, high-quality creative that meets both brief and deadline. I’m highly proficient in the Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and have a solid grounding in typography, colour theory, layout and composition. I bring strong organisational skills, a keen eye for detail, and a collaborative approach, working with Buying, Compliance and suppliers to secure smooth approvals and on-time production. I combine practical problem-solving with creativity to deliver retail-ready design solutions, and I continually upskill to stay ahead of category and technology trends.…

Available to hire

Hi, I’m Rachel Hunter, a Senior Creative Web & Print Designer with over 20 years of experience delivering commercially successful creative solutions for major blue-chip and retail brands. I’m adept at developing packaging concepts, mock-ups and print-ready artwork for re-pack components, ensuring accuracy, compliance and alignment with brand and licensing guidelines. I balance commercial design with creativity and flair, delivering engaging, high-quality creative that meets both brief and deadline.

I’m highly proficient in the Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and have a solid grounding in typography, colour theory, layout and composition. I bring strong organisational skills, a keen eye for detail, and a collaborative approach, working with Buying, Compliance and suppliers to secure smooth approvals and on-time production. I combine practical problem-solving with creativity to deliver retail-ready design solutions, and I continually upskill to stay ahead of category and technology trends.

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Skills

Experience Level

Language

English
Fluent
French
Intermediate

Work Experience

Web Designer at Connect Internet Solutions
September 1, 1999 - July 31, 2003
Coordinated website development from concept to completion; conceptualisation, production, testing; client liaison. Designing for print, web, banners, illustrations, digital TV and online learning.
Designer at Photolink New Media
January 1, 2004 - January 1, 2017
Designed websites, flash stories, banners and email campaigns from concept to completion. In-house at Littlewoods and at Photolink. Created banners and campaigns for online and offline channels.
Lead Designer at 3T Productions
January 1, 2004 - January 31, 2004
Storyboarded interfaces and characters for interactive games for schools and online learning; produced a CD Rom for the BBC; lead designer for Indigo and Ordnance Survey.
Web Designer at Shop Direct (Littlewoods, Very, LX Direct & Isme)
January 1, 2005 - November 30, 2011
Designed for multiple brands; contributed to brand store concepts and onsite campaigns; involvement in celebrity endorsements and multi-channel campaigns.
Senior Web Designer at Very.com
August 1, 2011 - November 30, 2013
Design and maintenance of Very.com from its birth; oversaw celebrity shoots; liaised with Nigel Barker on shoots.
Senior Web Designer for National Brands and Threefold at Shop Direct
December 1, 2013 - November 30, 2017
Led a multi-skilled team; created multi-channel campaigns; built brand stores; optimized product pages (e.g., Swan Brand) and achieved significant brand growth.
Freelance Designer at The Hut Group (My Protein)
October 1, 2018 - Present
Relaunched the My Protein website including packaging renders, on-site artwork and packaging.
Head of Design / Freelance at Misfits Celebrity Management
March 1, 2018 - September 30, 2018
Redesigned Pretty Little Palettes Website; managed Castaway Beauty Website; designed packaging and logos; image retouching; brand strategy.
Freelance at Matalan
December 1, 2018 - January 31, 2019
Worked on digital emails, print inserts, digital out of home, in-store banners, bus exteriors; collaborated across digital and print teams.
Freelance Designer at New Balance
March 1, 2019 - May 1, 2019
Designed London Marathon Artwork online, emails, off-site banners, digital out of home and in-store artwork for the London Marathon Store; coordinated with Amsterdam head office and printers.
Head of Design at Marketing Lounge Partnership
June 1, 2019 - June 1, 2020
Led the Creative Team, delivering campaigns for HSBC, AVIVA, Bristan, Royal London and automotive sector; managed internal artwork, newsletters, signage and decor; created campaign assets for reward and loyalty schemes.
Freelance Designer at Agency Freelance (Manchester) - The Lowry & Red C Marketing
November 1, 2018 - February 1, 2019
Engaged with multiple Manchester agencies on various design projects.
Design Manager at Studio Retail
December 1, 2021 - November 1, 2022
Lead designer responsible for all emails, social media, affiliates and creative editorial stories across the multi-channel retail business.
Design Lead at Marketing Lounge Partnership
June 1, 2019 - June 1, 2020
Headed the Creative Team; developed strategies and solutions for incentive, loyalty, partnership and CRM campaigns for major clients; managed workflow and produced internal artwork, newsletters, signage and brochures; contributed to campaigns such as Confused.com Free not Freeish.
Freelance at New Balance
March 1, 2019 - May 1, 2019
Designed London Marathon artwork for online, emails, banners, DOOH and instore; liaised with Amsterdam head office and printers; produced LFC and Celtic kit launch artwork and instore banners for JD Sports.
Freelance at The Hut Group
October 1, 2018 - October 1, 2018
Relaunched the My Protein website including packaging renders, on-site artwork and packaging.
Design Lead / Freelance at Misfits Celebrity Management
March 1, 2018 - September 1, 2018
Head of Design; redesigned the Pretty Little Palettes Website; managed the Castaway Beauty Website and related brands; oversaw packaging; image retouching; created brand strategy; worked with Celebrity Bloggers.
Senior Web Designer at Very.com (Shop Direct)
August 1, 2011 - November 1, 2013
Solely looked after the design and maintenance of Very.com; contributed to marketing activities and directed celebrity shoots with industry collaborators.
Web Designer at Photolink New Media
April 1, 2004 - January 1, 2017
Designed and created websites, flash stories, banners and email campaigns; worked in-house at Littlewoods and Photolink.
Freelance Creative Designer at Freelance
March 1, 2022 - Present
Provided freelance creative support across packaging, retail, digital and campaign projects for a range of brands and agencies. Led the design and development of packaging concepts for AWO Cosmetics, Nuyben and Dove (including a Rihanna collaboration), producing both 2D artwork and 3D rendered visualisations for client presentation and approval. Conducted competitor research and trend analysis, developing mood boards and multiple creative routes to present to cosmetic brands. Created packaging artwork and box designs for Clever Spa, ensuring all regulatory and product information was accurate, compliant and production-ready. Collaborated closely with Marketing teams and copywriters to ensure cohesive brand messaging and clear on-pack communication. Delivered a range of campaign and retail creative including brochures, seasonal campaigns, social media and website assets, Rugby World Cup animations, and medical design projects. Continuously upskilled in new software and rendering tools t
FREELANCE CREATIVE DESIGNER at New Balance
March 1, 2019 - May 31, 2019
Supported high-profile retail and campaign launches, coordinating with UK and Amsterdam teams to ensure seamless brand execution. Delivered on-site artwork, packaging renders and product launch assets for London Marathon campaigns, Liverpool FC and Celtic kit releases, and in-store display graphics for major retailers, ensuring production-ready artwork under tight deadlines.
FREELANCE CREATIVE DESIGNER at Matalan
December 1, 2018 - January 31, 2019
Supported Digital and Print teams, delivering email campaigns, newspaper/magazine inserts, digital out-of-home, in-store banners and bus exterior artwork to brand guidelines with tight turnaround times.
FREELANCE CREATIVE DESIGNER at The Hut Group
October 1, 2018 - October 31, 2018
Contributed to the relaunch of the Myprotein website, creating on-site artwork, packaging renders and product compositions; developed packaging visuals to support the refreshed brand rollout.
DESIGN LEAD (FREELANCE CONTRACT) at MISFITS CELEBRITY MANAGEMENT
March 1, 2018 - September 30, 2018
Acted as Head of Design, leading creative across multiple beauty and fashion brands; redesigned the Pretty Little Palettes website; managed high-end image retouching and campaign visuals; collaborated with celebrity bloggers to align creative with brand positioning.
Senior Web Designer – National Brands & Threefold at Shop Direct
December 1, 2013 - November 30, 2017
Managed a multi-skilled creative team delivering multi-channel campaigns across digital, print, out-of-home, social media, YouTube pre-rolls, and on-site brand stores. Worked with globally recognised brands to create engaging campaigns and drive commercial growth. Established processes, workflows and end-of-year appraisals; led workshops to improve creative brief writing and team collaboration. Managed the Swan brand, transforming product pages and Brandstore.
Senior Web Designer – Very.com at Shop Direct
January 1, 2011 - November 30, 2013
Solely responsible for the design and maintenance of Very.com at launch; managed marketing creative, including celebrity photoshoots, collaborating with industry professionals to deliver on-brand experiences.
Web Designer – Shop Direct (Littlewoods, Very, LX Direct & ISME) at Shop Direct
January 1, 2005 - November 30, 2011
Key contributor to the launch of Very.co.uk, helping define brand DNA, architecture and visual identity; delivered online campaigns, celebrity endorsements and multi-channel marketing.
Web Designer / Digital Designer at Photolink New Media
April 1, 2004 - January 31, 2017
Designed websites, Flash stories, banners and email campaigns from concept to completion; produced high-volume retail creative to tight brand guidelines.
Storyboarding & Interactive Game Designer at 3T Productions
January 1, 2004 - April 1, 2004
Storyboard and interactive game designs for schools and BBC educational projects.
Designer at Connect Internet Solutions
September 1, 1999 - July 1, 2003
Designed and coordinated websites, print, digital TV, banners and online learning games, liaising with clients throughout the production process.

Education

BA Honours in Design & Scientific and Natural History Illustration at Blackpool and Fylde College of Art
January 1, 1994 - January 1, 1997
Merseyside Open College Award in Desktop Publishing at Merseyside Open College
January 1, 1998 - December 31, 1999
DICE Leadership and Development Programme at DICE
January 1, 2013 - January 31, 2013
BA Honours in Design & Scientific and Natural History Illustration at Blackpool and Fylde College of Art
January 1, 1994 - January 1, 1997
BA Honours in Design & Scientific and Natural History Illustration at Blackpool and Fylde College of Art
January 1, 1994 - January 1, 1997
Merseyside Open College Award in Desktop Publishing at Merseyside Open College
January 1, 1998 - January 1, 1999

Qualifications

Post Graduate award in Multimedia Technology
February 1, 1999 - November 1, 1999
BA Honours in Design & Scientific and Natural History Illustration
January 1, 1994 - January 1, 1997
Merseyside Open College Award in Desktop Publishing
January 1, 1998 - December 31, 1999
Post Graduate award in Multimedia Technology
February 1, 1999 - November 1, 1999
DICE Leadership and Development Programme
January 1, 2013 - January 31, 2013
Runner up - Northern Digital Awards for Hewlett Packard
January 1, 2016 - January 1, 2016
Post Graduate award in Multimedia Technology
February 1, 1999 - November 1, 1999
Merseyside Open College Award in Desktop Publishing
January 1, 1998 - January 1, 1999
5 A’Levels in Maths, Biology, French, Art and General Studies
January 1, 1992 - January 1, 1994
DICE Leadership and Development Programme
July 1, 2013 - July 1, 2013
Runner up in the Northern Digital Awards for Hewlett Packard
January 1, 2016 - December 31, 2016
National Online Recruitment Awards - Best Regional Jobsite (Northwest Workplace)
January 1, 2001 - December 31, 2001
Post Graduate Award in Multimedia Technology
February 1, 1999 - November 1, 1999
Post Graduate Award in Multimedia Technology
February 1, 1999 - November 1, 1999
A-Levels
January 1, 1992 - January 1, 1994
GCSEs
January 11, 2030 - February 17, 2026
AI Unleashed Summit & Generative AI Mastermind
January 1, 2026 - February 17, 2026
Northern Digital Awards – Runner Up (Hewlett Packard)
January 1, 2016 - December 31, 2016
DICE Leadership and Development Programme
January 1, 2013 - December 31, 2013
Lead Web Designer on Northwest Workplace – National Online Recruitment Awards for Best Regional Jobsite
January 1, 2001 - December 31, 2001
Images 22 - The Best of British Illustration (Publication)
January 11, 2030 - February 17, 2026
Post Graduate Award in Multimedia Technology
February 1, 1999 - November 1, 1999
Merseyside Open College Award in Desktop Publishing
January 1, 1998 - January 1, 1999
BA Honours in Design & Scientific and Natural History Illustration
January 1, 1994 - January 1, 1997

Industry Experience

Retail, Software & Internet, Media & Entertainment, Professional Services, Education, Other

Skills

Experience Level