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I'm a results-driven digital marketing professional with 5+ years of hands-on experience in Google Ads, Facebook Ads, and full-funnel paid media. I’ve consistently delivered 3X+ ROAS and high-quality leads for 45+ clients across e-commerce, travel, health, and education, optimizing campaigns within 25–30 days. I excel at conversion optimization, audience targeting, and creative ad strategy, with strong tracking setup (GTM, GA4) and data-driven reporting that outperforms KPIs. I thrive in fast-paced environments, value clear communication, and build long-term partnerships with clients. My strengths include landing-page optimization, ad copywriting, and leveraging analytics to guide budget allocation and creative testing for sustainable growth.…I'm a results-driven digital marketing professional with 5+ years of hands-on experience in Google Ads, Facebook Ads, and full-funnel paid media. I’ve consistently delivered 3X+ ROAS and high-quality leads for 45+ clients across e-commerce, travel, health, and education, optimizing campaigns within 25–30 days. I excel at conversion optimization, audience targeting, and creative ad strategy, with strong tracking setup (GTM, GA4) and data-driven reporting that outperforms KPIs. I thrive in fast-paced environments, value clear communication, and build long-term partnerships with clients. My strengths include landing-page optimization, ad copywriting, and leveraging analytics to guide budget allocation and creative testing for sustainable growth.

Rakesh Thadeshwar

Performance Marketer, Digital Marketer, Marketing Strategist, +5

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I'm a results-driven digital marketing professional with 5+ years of hands-on experience in Google Ads, Facebook Ads, and full-funnel paid media. I’ve consistently delivered 3X+ ROAS and high-quality leads for 45+ clients across e-commerce, travel, health, and education, optimizing campaigns within 25–30 days. I excel at conversion optimization, audience targeting, and creative ad strategy, with strong tracking setup (GTM, GA4) and data-driven reporting that outperforms KPIs. I thrive in fast-paced environments, value clear communication, and build long-term partnerships with clients. My strengths include landing-page optimization, ad copywriting, and leveraging analytics to guide budget allocation and creative testing for sustainable growth.…I'm a results-driven digital marketing professional with 5+ years of hands-on experience in Google Ads, Facebook Ads, and full-funnel paid media. I’ve consistently delivered 3X+ ROAS and high-quality leads for 45+ clients across e-commerce, travel, health, and education, optimizing campaigns within 25–30 days. I excel at conversion optimization, audience targeting, and creative ad strategy, with strong tracking setup (GTM, GA4) and data-driven reporting that outperforms KPIs. I thrive in fast-paced environments, value clear communication, and build long-term partnerships with clients. My strengths include landing-page optimization, ad copywriting, and leveraging analytics to guide budget allocation and creative testing for sustainable growth.

Available to hire

I’m a results-driven digital marketing professional with 5+ years of hands-on experience in Google Ads, Facebook Ads, and full-funnel paid media. I’ve consistently delivered 3X+ ROAS and high-quality leads for 45+ clients across e-commerce, travel, health, and education, optimizing campaigns within 25–30 days. I excel at conversion optimization, audience targeting, and creative ad strategy, with strong tracking setup (GTM, GA4) and data-driven reporting that outperforms KPIs.

I thrive in fast-paced environments, value clear communication, and build long-term partnerships with clients. My strengths include landing-page optimization, ad copywriting, and leveraging analytics to guide budget allocation and creative testing for sustainable growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Performance Marketing Specialist at The Sales Plus

January 1, 2025 - January 1, 2025

Executed high-ROI Google & Meta campaigns, improving ROI by 30-40% within 90 days. Reduced CPL by 25-40% through precise audience segmentation & creative testing. Built custom/lookalike audiences improving lead quality by 35%. Implemented Pixel + CAPI for accurate event tracking. Managed monthly budgets from ₹30,000 to ₹1,50,000 with consistent ROAS delivery. Boosted organic social media engagement by 60%+ through content strategy. Delivered weekly/monthly reports with actionable insights for scaling.

Google Ads & Meta Ads Specialist | Digital Marketer at Empty Mind Solutions

January 1, 2023 - January 1, 2023

Set up and optimized Google Ads campaigns from scratch across multiple industries. Improved CTR by 40% through optimized ad copy & keyword strategy. Increased conversions by 35% through remarketing funnels & landing page optimization. Integrated GA4 + GTM + Merchant Center ensuring end-to-end tracking. Delivered consistent lead flow within 2–3 weeks of campaign launch. Developed unified brand messaging improving client’s digital presence.

Performance Marketing Specialist | Google & Meta Ads Expert at The Sales Plus

January 1, 2025 - January 1, 2025

Managed high-ROI Google & Meta campaigns, improving ROI by 30-40% within 90 days. Reduced CPL by 25-40% through precise audience segmentation & creative testing. Built custom/lookalike audiences improving lead quality by 35%. Implemented Pixel + CAPI for accurate event tracking. Managed monthly budgets from ₹30,000 to ₹1,50,000 with consistent ROAS delivery. Boosted organic social media engagement by 60%+ through content strategy. Delivered weekly/monthly reports with actionable insights for scaling.

Google & Meta Ads Expert / Digital Marketer at Empty Mind Solutions

January 1, 2023 - January 1, 2023

Set up Google Ads campaigns from scratch with in-depth keyword research for high-intent searches; crafted compelling ad copies and conversion-focused landing pages, boosting CTR by 40%. Managed bidding strategies and budgets to maximize ROI. Integrated Google Tag Manager, Google Analytics 4, and Merchant Center for tracking and performance monitoring. Implemented remarketing to re-engage past visitors and increase conversion rates. Delivered comprehensive performance reports and actionable insights for continuous improvement.

Digital Marketing Specialist / Social Media Manager / Google and Meta Ads Expert at The Sales Plus

January 1, 2025 - January 1, 2025

Planned and executed high-ROI Facebook & Instagram ad campaigns for lead generation, sales, and engagement, achieving 30–40% ROI improvements. Built and managed custom & lookalike audiences to boost targeting precision. Implemented Pixel & Conversion API (CAPI) for advanced tracking and data accuracy. Managed organic social posting, increasing followers and engagement rates. Conducted A/B testing on creatives, copy, and targeting to reduce CPL by 25% while maintaining lead quality. Delivered data-driven reports to optimize strategy and performance.