RF

Ramona Furter

Available to hire

AI Project Lead and Product/Growth builder based in Zurich, with two decades of experience spanning AI-driven productization, go-to-market, and conversion-focused eCommerce.

About

AI Project Lead and Product/Growth builder based in Zurich, with two decades of experience spanning AI-driven productization, go-to-market, and conversion-focused eCommerce. I’ve led initiatives that cut sales time by 30% and reduced pitch feedback loops by 90% using automation, AI, and synthetic avatar validation.

I turn AI ideas into measurable business cases (KPIs, build-vs-buy, cost-benefit), prototype for C-level decision-making, and lead cross-functional teams across product, marketing, and business development—while also running my own AI-enabled media and web studios and an active cycling community platform.

  • 21 years' experience
  • Joined July 2026

Industry experience

  • Software & Internet
  • Financial Services
  • Retail
  • Healthcare
  • Media & Entertainment
  • Professional Services
  • Other

Work experience· 17 roles

AI Project Lead, Business Development · Swiss PostJan 2026 – Jan 2026 · 1 mo

AI-driven business development and internal automation to improve sales efficiency and proposal/pitch turnaround. Implemented AI where it removed manual steps, and streamlined feedback loops using a synthetic avatar for pitch review.

AI Project Lead, Product, Growth & Venture Building · Swiss PostJan 2026 – Present · 11 mos

Cut time spent on sales by 30% by automating manual steps and applying AI to remove friction. Reduced feedback time on proposals and pitches by 90% using an AI-built synthetic avatar to review pitches before they were sent out. Translated AI ideas into prioritized business cases with KPIs, and shaped build-vs-buy and cost-vs-benefit decisions. Built clickable mockups and prototypes behind C-level presentations so ideas could be tested rather than only described.

Founder · smediumJan 2025 – Present · 1 yr 11 mos

Delivers branding and websites for small businesses using AI-automated production workflows.

Self-employed (Pedal Peak • medium studio • AI workflows) · Self-employedJan 2025 – Dec 2025 · 1 yr
Senior Product Manager, Lead E-Commerce · Ifolor GroupOct 2024 – Sep 2024
Senior Product Manager, Lead E-Commerce · Ifolor GroupJun 2024 – Sep 2024 · 4 mos
Founder · Pedal Peak Cycling platformDec 2023 – Present · 3 yrs
Lead Project Manager · BrixelMar 2023 – Sep 2024 · 1 yr 7 mos

Education· 6

BBA Business Administration (Betriebsökonomie) · Zentrum Bildung, Baden2012 – 2015
Certified Mental Health Coach · IPC Academy, Zurich2020 – 2021
CAS Digital Marketing · HWZ, Zurich2019 – 2020
CAS Innovation · BFH, Bern2016 – 2017

Certifications and awards

Certified Mental Health Coach2020 – 2021

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