I’m a Social Media Strategist and Pinterest-focused growth professional with 5+ years of experience creating multi-platform content strategies that drive conversion and organic reach. I coordinate creative teams, manage production workflows, and integrate AI into day-to-day processes so brands can publish consistently and improve performance over time. I’m especially experienced in Pinterest SEO and organic growth, combining social listening and community engagement with KPI-based optimization. From managing content calendars across Instagram, LinkedIn, YouTube, TikTok, and podcast distribution to analyzing engagement and interactions for continuous improvement, I help brands build visibility, strengthen audience relationships, and turn engagement into qualified traffic and leads.…

Raquel Bicelis

I’m a Social Media Strategist and Pinterest-focused growth professional with 5+ years of experience creating multi-platform content strategies that drive conversion and organic reach. I coordinate creative teams, manage production workflows, and integrate AI into day-to-day processes so brands can publish consistently and improve performance over time. I’m especially experienced in Pinterest SEO and organic growth, combining social listening and community engagement with KPI-based optimization. From managing content calendars across Instagram, LinkedIn, YouTube, TikTok, and podcast distribution to analyzing engagement and interactions for continuous improvement, I help brands build visibility, strengthen audience relationships, and turn engagement into qualified traffic and leads.…

Available to hire

I’m a Social Media Strategist and Pinterest-focused growth professional with 5+ years of experience creating multi-platform content strategies that drive conversion and organic reach. I coordinate creative teams, manage production workflows, and integrate AI into day-to-day processes so brands can publish consistently and improve performance over time.

I’m especially experienced in Pinterest SEO and organic growth, combining social listening and community engagement with KPI-based optimization. From managing content calendars across Instagram, LinkedIn, YouTube, TikTok, and podcast distribution to analyzing engagement and interactions for continuous improvement, I help brands build visibility, strengthen audience relationships, and turn engagement into qualified traffic and leads.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Community & Pinterest Manager at Cr3ativeGrowth
October 1, 2025 - Present
Lead organic content strategy on Pinterest to drive consistent web traffic to the agency website, delegating design and copywriting tasks across the creative team. Implement community engagement and social listening to strengthen relationships, identify organic growth opportunities, and improve visibility. Manage content distribution across five accounts on Instagram, LinkedIn, YouTube, and TikTok Studio, handling both short-form and long-form content including podcasts on YouTube and Spotify for Creators. Analyze engagement rate and interaction metrics to refine content creation and optimize execution during content calendar production.
Community Manager & Content Creator at Creative Family - Com m unity Growth Strategy
January 1, 2025 - October 1, 2025
Increased online engagement through Instagram Stories organized with a content calendar covering daily schedules, formats, copy, and assigned editors/designers. Implemented social listening and community building via DMs and comments, converting engagement into qualified leads. Managed Google Business profiles by writing lead-focused copy, organizing content plans, and scheduling posts. Wrote copy for 5+ brands across varied niches, maintaining unique brand tone using specialized ChatGPT prompts. Monitored performance metrics and distributed Stories, carousels, and Reels using Meta Business Suite for seamless publishing and scheduling.
Social Media Strategist - Content Creation and Strategy Management at Proyectos Freelance
January 1, 2021 - Present
Developed and executed content strategies across diverse industries (e.g., fast food and beauty), defining brand voice and audiovisual style aligned with client vision. Managed content calendars and publishing workflows to ensure consistent execution. Wrote copy for 20+ accounts, most of them in English, supporting multi-platform growth and engagement goals.

Education

Advertising and Marketing SKills (Associate Degree in Advertising) at Antonio José de Sucre Institute of Technology
April 1, 2022 - July 1, 2025
Pinterest Manager Certification at Pinterest Academy
August 1, 2025 - September 23, 2026

Qualifications

Pinterest Organic Growth y Pinterest Ads Associate
August 1, 2025 - September 23, 2026

Industry Experience

Media & Entertainment, Education, Retail, Consumer Goods, Professional Services, Other