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Hi, I'm Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America. I specialize in scaling social channels, managing influencer activations, and delivering ROI-driven content campaigns. I love working remotely with high-growth DTC or digital-first brands to create engaging content and meaningful brand stories. I'm passionate about social media strategy and thrive in creating audience-centric content that drives engagement and builds community. I enjoy collaborating with creative teams, analyzing performance data, and optimizing digital efforts to maximize results. Let's connect and create impactful content together!…Hi, I'm Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America. I specialize in scaling social channels, managing influencer activations, and delivering ROI-driven content campaigns. I love working remotely with high-growth DTC or digital-first brands to create engaging content and meaningful brand stories. I'm passionate about social media strategy and thrive in creating audience-centric content that drives engagement and builds community. I enjoy collaborating with creative teams, analyzing performance data, and optimizing digital efforts to maximize results. Let's connect and create impactful content together!

Rawan Nour

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Hi, I'm Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America. I specialize in scaling social channels, managing influencer activations, and delivering ROI-driven content campaigns. I love working remotely with high-growth DTC or digital-first brands to create engaging content and meaningful brand stories. I'm passionate about social media strategy and thrive in creating audience-centric content that drives engagement and builds community. I enjoy collaborating with creative teams, analyzing performance data, and optimizing digital efforts to maximize results. Let's connect and create impactful content together!…Hi, I'm Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America. I specialize in scaling social channels, managing influencer activations, and delivering ROI-driven content campaigns. I love working remotely with high-growth DTC or digital-first brands to create engaging content and meaningful brand stories. I'm passionate about social media strategy and thrive in creating audience-centric content that drives engagement and builds community. I enjoy collaborating with creative teams, analyzing performance data, and optimizing digital efforts to maximize results. Let's connect and create impactful content together!

Available to hire

Hi, I’m Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America. I specialize in scaling social channels, managing influencer activations, and delivering ROI-driven content campaigns. I love working remotely with high-growth DTC or digital-first brands to create engaging content and meaningful brand stories.

I’m passionate about social media strategy and thrive in creating audience-centric content that drives engagement and builds community. I enjoy collaborating with creative teams, analyzing performance data, and optimizing digital efforts to maximize results. Let’s connect and create impactful content together!

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Arabic

Fluent

Portuguese

Intermediate

Work Experience

Senior Social Media & Account Manager at The Carousel World

May 31, 2025 - July 24, 2025

Directed all content operations for brand and executive-level presence across Instagram, LinkedIn, and X. Developed weekly content calendars and led short-form video strategy. Repurposed podcast/event footage into platform-native clips. Achieved 60% growth in reach and 40% increase in engagement. Managed internal creative teams to ensure brand alignment.

Social Media & Brand Strategy Manager at Kijami

February 28, 2024 - July 24, 2025

Wrote high-converting captions, short scripts, and newsletters. Led DTC & B2C rebranding, refining messaging and visual identity driving up customer engagement and sales. Optimized content strategies through audience segmentation, interactive formats, and strategic posting schedules to maximize reach and engagement. Led the development of cross-channel brand strategy frameworks, driving a 22% lift in brand recall and a 15% increase in returning customer engagement across five digital platforms.

Social Media & Content Lead at Work & Co

February 28, 2023 - July 24, 2025

Wrote editorial content across LinkedIn, IG, and X. Managed 15+ content calendars and led product storytelling. Drove short-form video ideation and collaborated with design teams.

Social Media Manager & Moderator at AMV BBDO

January 31, 2021 - July 24, 2025

Directed and managed community growth initiatives resulting in 25K+ followers on Instagram and Facebook. Developed and executed audience-centric content strategy leading to a 35% increase in engagement. Directed branded content shoots and developed visual treatments for on-location productions. Maintained 99% response rate in community interactions and strengthened brand reputation. Executed influencer partnerships and campaigns to amplify brand visibility.

Social Media & Community Manager at MO4

December 31, 2019 - July 24, 2025

Increased social media reach and engagement through targeted strategic content calendars. Managed influencer partnerships and collaborated with creative teams for content production. Monitored performance with analytics tools and provided insights and recommendations.

Account & Social Media Coordinator at Al-Alamein Design House

April 30, 2022 - July 24, 2025

Led and executed on-ground activations resulting in a 20% increase in foot traffic and customer engagement. Spearheaded social media campaigns for major product launches using teaser content, influencer partnerships, and countdown strategies. Managed 8 influencer collaborations generating over 50k impressions and a 5% conversion rate, boosting product sales and brand awareness. Collaborated with design teams to develop launch materials.