Rawan Nour
Hi, I'm Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America.
About
Hi, I’m Rawan Nour. I have over six years of experience driving growth for lifestyle, wellness, hospitality, and consumer brands across EMEA & North America. I specialize in scaling social channels, managing influencer activations, and delivering ROI-driven content campaigns. I love working remotely with high-growth DTC or digital-first brands to create engaging content and meaningful brand stories.
I’m passionate about social media strategy and thrive in creating audience-centric content that drives engagement and builds community. I enjoy collaborating with creative teams, analyzing performance data, and optimizing digital efforts to maximize results. Let’s connect and create impactful content together!
- 5 years' experience
- Joined March 2025
Skills· 9
Languages
- EnglishFluent
- ArabicFluent
- PortugueseIntermediate
Industry experience
- Consumer Goods
- Travel & Hospitality
- Retail
- Media & Entertainment
- Professional Services
More experts in Lisbon, Portugal
Work experience· 6 roles
Directed all content operations for brand and executive-level presence across Instagram, LinkedIn, and X. Developed weekly content calendars and led short-form video strategy. Repurposed podcast/event footage into platform-native clips. Achieved 60% growth in reach and 40% increase in engagement. Managed internal creative teams to ensure brand alignment.
Wrote high-converting captions, short scripts, and newsletters. Led DTC & B2C rebranding, refining messaging and visual identity driving up customer engagement and sales. Optimized content strategies through audience segmentation, interactive formats, and strategic posting schedules to maximize reach and engagement. Led the development of cross-channel brand strategy frameworks, driving a 22% lift in brand recall and a 15% increase in returning customer engagement across five digital platforms.
Wrote editorial content across LinkedIn, IG, and X. Managed 15+ content calendars and led product storytelling. Drove short-form video ideation and collaborated with design teams.
Education
Certifications and awards
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