RACHAEL DOYLE

Own creation and distribution of internal communications copy across social channels, EDMs, corporate websites, campaigns and newsletters. Manage an external agency, plan monthly features aligned with company strategy and values, and proofread/edit copy for junior team members.

Created and owned the Group Instagram account; grew LinkedIn to 15,000+ followers in 3 months; increased Instagram reach by 150% in 30 days; managed an external agency; planned monthly features aligned with company strategy; wrote internal and external communications; produced social media content for Facebook and LinkedIn; contributed to SEO and digital marketing; wrote blogs; proofread and edited copy; managed a junior marketing executive; owned content calendar and editorial workflow.

Wrote copy for blogs including listicles, interviews, and in-depth guides; created content calendars; managed contributors; edited and published; provided copy support for UK and US email marketing; wrote sponsored Spotify scripts and video storyboards; clients across travel, health and wellness, recruitment and tech in AU, NZ, UK and CA.