Senior Marketing Manager with 10+ years of experience in brand strategy, retail marketing, sponsorship activation, and digital campaigns across the sports, retail and sports betting industries.

Rebecca Navarro

Senior Marketing Manager with 10+ years of experience in brand strategy, retail marketing, sponsorship activation, and digital campaigns across the sports, retail and sports betting industries.

Available to hire

Senior Marketing Manager with 10+ years of experience in brand strategy, retail marketing, sponsorship activation, and digital campaigns across the sports, retail and sports betting industries.

Language

Greek, Modern
Fluent
English
Advanced
Spanish; Castilian
Advanced

Work Experience

Senior Marketing Manager at Navarino Technology
January 1, 2023 - Present
Lead global brand strategy and digital marketing initiatives; oversee social media strategy and analytics; manage cross-functional teams; coordinate large-scale events and industry activations to support commercial growth and customer engagement.
Trade Marketing Manager & Omni Channel Manager, Specialist Brand at Cosmos Sport S.A. Group
January 1, 2021 - January 1, 2023
Managed integrated brand campaigns across Cosmos Sport, JD Sports, Sneakers, Slam Dunk, RunD o, and other brand partners; developed omni-channel marketing strategies and in-store experiences; built sponsorships with national and European goals; led cross-functional teams.
Brand Associate at Folli Follie Group
January 1, 2017 - December 31, 2017
Supported product portfolio planning and pricing strategy through market and competitive analysis; coordinated marketing campaigns and in-brand performance reporting.
Marketing Specialist at OPAP S.A.
January 1, 2017 - January 1, 2021
Executed retail marketing campaigns across OPAP’s national network of 3,800+ outlets; supported in-store activations and promotions; developed go-to-market materials and campaigns.

Education

MBA - Master Degree in Sports Management at Real Madrid Graduate School – Universidad Europea, Madrid, Spain
January 1, 2018 - January 1, 2020
Bachelor’s Degree in Business Administration at St. Lawrence College, Athens, Greece
January 1, 2009 - January 1, 2013
High School Diploma at St. Lawrence College, Athens, Greece
January 1, 2012 - January 1, 2013

Qualifications

Master of Science in Marketing & Communication (International Marketing)
January 11, 2030 - March 26, 2026
Sports Marketing Certification
January 11, 2030 - March 26, 2026
Fundamentals of Social Media Marketing
January 11, 2030 - March 26, 2026
Marketing Certifications - HubSpot / Google Ads / GA4
January 11, 2030 - March 26, 2026
Other Marketing Courses & Certifications
January 11, 2030 - March 26, 2026

Industry Experience

Retail, Software & Internet, Media & Entertainment, Gaming, Professional Services