REGINE FORTUNA

Available to hire

I’m Regine Fortuna, a performance marketing professional focused on helping apps and brands grow through data-driven acquisition.

About

I’m Regine Fortuna, a performance marketing professional focused on helping apps and brands grow through data-driven acquisition. I’ve planned and optimized multi-channel campaigns across platforms like TikTok, Meta, Google, YouTube, Apple Search Ads, X (Twitter), and more—always tying execution back to measurable KPIs and sustained growth.

Across my roles, I’ve managed budget planning and forecasting, monitored campaign performance with reporting and analysis, and partnered with external stakeholders to improve outcomes like app installs. I enjoy turning insights into practical marketing actions—whether driving online sales through targeted ad spend or strengthening brand and product visibility through rigorous optimization.

  • 3 years' experience
  • Joined November 2026

Industry experience

  • Retail
  • Media & Entertainment
  • Software & Internet
  • Professional Services

More experts in Jakarta, Indonesia

Work experience

Performance Marketing · Shopee IndonesiaJan 2022 – Jan 2023 · 1 yr 1 mo

Managed online advertising campaigns across Facebook, Instagram, Twitter, and Google for 200+ brands, tailoring strategies to each brand’s objectives. Supported app marketing and third-party collaboration by working with partners to drive high-quality app installs, validating third-party install data, analyzing performance reports, and identifying strategic actions to improve app marketing results.

Digital Media Lead · Mobee IndonesiaJan 2022 – Jan 2022 · 1 mo

Planned and executed paid campaigns across TikTok, Meta, Google, Apple Search Ads, X (Twitter), and YouTube. Optimized platform-specific approaches to drive growth and acquisition while aligning efforts to KPI targets. Handled budget planning and forecasting to support performance goals, and used ongoing performance monitoring and optimization to improve results over time.

Performance Marketing · BLIBLI.COMJan 2020 – Jan 2022 · 2 yrs 1 mo

Managed paid advertising on Facebook, Instagram, and Google to drive sales. Supported budget allocation by category and optimized spend toward top-performing channels. Monitored and analyzed campaign performance through regular reporting, using insights to guide strategic actions and improve effectiveness.

Education

· BINUS University2015 – 2019

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