Rehab Baig

Plan, launch, and optimize Meta Ads campaigns (Facebook & Instagram) for e-commerce brands to drive customer acquisition and online sales. Managed ad budgets of about $2000/month, scaling winning campaigns and cutting underperformers to protect ROI. Conducted market, competitor, and consumer behavior research to refine audience strategy and messaging. Collaborated with clients and creators on ad copy, visuals, and product positioning to improve campaign performance, while tracking key metrics such as CPC, CPA, CTR, and ROAS.

Planned, launched, and optimized Meta Ads campaigns for e-commerce brands to drive customer acquisition and online sales. Managed ad budgets of about $2,000/month, scaling strong campaigns and cutting underperformers to protect ROI. Researched target markets, competitors, and consumer behavior to improve audience strategy and messaging. Collaborated with clients and creators on ad copy, visuals, and product positioning to improve campaign performance.

Tutored Mathematics and English from Pre-O Level through O-Level and IGCSE, using personalized lesson plans. Broke down complex concepts into simple explanations, focusing on problem-solving, exam technique, and past-paper practice. Built student confidence and improved grades through structured communication and presentation.