I’m Remi Le Blanc, a Senior Brand & Digital Designer with 10+ years of experience turning business goals into scalable design systems, compelling storytelling, and measurable brand growth. I’ve led end-to-end visual foundations and creative direction across luxury, lifestyle, and tech/SaaS—partnering with teams to make brand execution consistent across regions, channels, and touchpoints. From building brand guidelines and UI/campaign assets to driving high-impact creative operations, I specialize in taking strategy into hands-on execution. I’ve supported major growth initiatives at B2B agri-tech SaaS and fin-tech launches, delivered SEO and UX improvements for e-commerce, and built digital and physical experiences—from packaging and decks to social, email, and exhibition booths.…

Remi Le Blanc

I’m Remi Le Blanc, a Senior Brand & Digital Designer with 10+ years of experience turning business goals into scalable design systems, compelling storytelling, and measurable brand growth. I’ve led end-to-end visual foundations and creative direction across luxury, lifestyle, and tech/SaaS—partnering with teams to make brand execution consistent across regions, channels, and touchpoints. From building brand guidelines and UI/campaign assets to driving high-impact creative operations, I specialize in taking strategy into hands-on execution. I’ve supported major growth initiatives at B2B agri-tech SaaS and fin-tech launches, delivered SEO and UX improvements for e-commerce, and built digital and physical experiences—from packaging and decks to social, email, and exhibition booths.…

Available to hire

I’m Remi Le Blanc, a Senior Brand & Digital Designer with 10+ years of experience turning business goals into scalable design systems, compelling storytelling, and measurable brand growth. I’ve led end-to-end visual foundations and creative direction across luxury, lifestyle, and tech/SaaS—partnering with teams to make brand execution consistent across regions, channels, and touchpoints.

From building brand guidelines and UI/campaign assets to driving high-impact creative operations, I specialize in taking strategy into hands-on execution. I’ve supported major growth initiatives at B2B agri-tech SaaS and fin-tech launches, delivered SEO and UX improvements for e-commerce, and built digital and physical experiences—from packaging and decks to social, email, and exhibition booths.

See more

Language

French
Fluent
English
Advanced

Work Experience

Senior Creative Designer at T ridge
December 1, 2022 - November 30, 2025
Led the visual foundation of Tridge’s brand design system; co-developed brand guidelines enabling consistent visual execution across 70+ markets. Produced 350+ creative assets across digital and physical touchpoints (social, email marketing, digital campaigns, packaging, brochures, reports, presentations, and exhibition booths). Directed a 3-person creative team for the “A Brief History of YouTube” series, generating 350% above-average views through concept development, storyboarding, and creative direction. Led the creation of UI and campaign assets supporting the successful launch of Tridge Pay (fintech). Managed design operations for B2B SaaS products by optimizing workflows and asset delivery for marketing and sales teams, streamlining communication and project timelines to ensure on-time execution of critical design initiatives.
Art Director & Digital Design Lead at ByE nzo
February 1, 2021 - November 30, 2022
Partnered with the founder on U.S. market expansion strategy, contributing to global brand repositioning and 3× revenue growth. Led redesign of the e-commerce experience, improving conversion rate from 0.7% to 1.7% via UX optimization, SEO enhancements, improved product imagery, and clearer product nomenclature. Developed a cohesive visual language across web, social media, product launches, and marketing campaigns, translating brand positioning into recognizable design. Directed, shot, and edited photo/video assets to create a cohesive luxury visual language.
Brand & Packaging Designer (Freelance) at Rajeunir
June 1, 2018 - August 31, 2018
Collaborated with the founder on brand positioning and creative direction, leading brand identity, packaging design, and product photography from concept to production across 3 product lines. Contributed to a 45.4% increase in product review performance. Earned Behance Best Packaging recognition, generating 14K+ project views and significant industry visibility for the brand.
Design & Digital Design Lead at Xris P — Entertainment Company for Kids & Family
October 1, 2016 - January 31, 2021
Led a 3-person team to develop Nori Kids Café’s end-to-end brand experience across digital and physical touchpoints, supporting 7 franchise openings worldwide within the first year. Redesigned and migrated xrisp.com to a new CMS, increasing organic traffic by 120% through SEO optimization and UX improvements. Developed and executed social media strategies and content, generating 2M+ YouTube views.

Education

Master's Degree — Innovation Strategy and Design Management at IAE (Business School) - ESADSE (Design School) - Ecole des Mines (Engineering School)
January 1, 2015 - July 31, 2015
Bachelor's Degree — Fine Arts at University of Paris 1 (Panthéon-Sorbonne)
January 1, 2013 - January 1, 2013
Bachelor's Degree — Fine Arts at University of Paris 1 (Panthéon-Sorbonne)
January 1, 2012 - January 1, 2012

Qualifications

Google UX Design Certificate
January 1, 2026 - January 1, 2026
Google AI Professional Certificate
January 1, 2026 - January 1, 2026
Strategic Brand Management
January 1, 2019 - January 1, 2019

Industry Experience

Software & Internet, Education, Consumer Goods, Media & Entertainment, Financial Services, Professional Services, Retail