I am a creative and motivated communications graduate with over five years in broadcasting and digital marketing. I specialize in content creation, scripting, photography, videography, and community engagement, delivering data-driven campaigns that grow audience and brand presence. I thrive in dynamic teams and fast-paced environments, building content strategies across radio, social media, and podcasts. I aim to contribute to a vibrant marketing team by turning insights into engaging content and meaningful connections with audiences.

M. Reza Sahyuda

I am a creative and motivated communications graduate with over five years in broadcasting and digital marketing. I specialize in content creation, scripting, photography, videography, and community engagement, delivering data-driven campaigns that grow audience and brand presence. I thrive in dynamic teams and fast-paced environments, building content strategies across radio, social media, and podcasts. I aim to contribute to a vibrant marketing team by turning insights into engaging content and meaningful connections with audiences.

Available to hire

I am a creative and motivated communications graduate with over five years in broadcasting and digital marketing. I specialize in content creation, scripting, photography, videography, and community engagement, delivering data-driven campaigns that grow audience and brand presence.

I thrive in dynamic teams and fast-paced environments, building content strategies across radio, social media, and podcasts. I aim to contribute to a vibrant marketing team by turning insights into engaging content and meaningful connections with audiences.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Creative Team at Dressgallery
July 1, 2021 - Present
Produce boutique catalog for Instagram feeds; Make video product for Instagram reels; Produce YouTube content as a Script Writer, Cameraman, and Editor. Develop and execute content strategies for multiple platforms, including radio, social media, and podcasts. Collaborated with creative teams to produce engaging and relevant content. Analyzed audience metrics to refine content delivery and maximize reach.
Liaison Officer at Essence Event Organizer
October 1, 2022 - Present
Liaises delegation from Singapore, communicates and coordinates their activities during the event (Gelar Melayu Serumpun 2022).
Radio Announcer at 96.3 Medan FM
August 1, 2019 - August 1, 2020
Worked as announcer in prime time and made full English script for a program (Medan TOP 40).
Radio Announcer at 98.3 Iradiomedan FM
August 1, 2023 - Present
Wor k as announcer in prime time, hosted live radio shows, engaging with a wide audience and increasing listener retention. Managed on-air schedules, ensuring smooth transitions between programs. Conducted interviews with guests from various industries, enhancing the station's content diversity.
Creative Assistant at 98.3 Iradiomedan FM
February 1, 2024 - March 1, 2025
Produce content for Instagram feeds; Make a video product for Instagram reels; Produce content as a Script Writer, Cameraman, and Editor. Develop and execute content strategies for multiple platforms, including radio, social media, and podcasts. Collaborated with creative teams to produce engaging and relevant content.
Podcast Producer at Independent – Medan
January 1, 2020 - Present
Created and produced a popular podcast series, managing all aspects from planning to publishing. Edited audio content to ensure clarity and professional quality. Promoted the podcast through social media and other marketing channels.

Education

Bachelor of Communication Science at Universitas Muhammadiyah Sumatera Utara
September 1, 2017 - March 1, 2022
Graduate School, Accounting Department at SMK Negeri 7
June 1, 2013 - May 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet