Rhutuja Pala

UI/UX Designer at Circo Life

Designed 6 high-fidelity product features through iterative wireframing and prototyping in Figma, collaborating with developers and PMs, resulting in a 30% improvement in feature adoption. Led end-to-end redesign of the consumer app by mapping user journeys and conducting heuristic evaluation, delivering a scalable design system with reusable components across web and mobile platforms. Transformed complex technical workflows into intuitive, accessible digital experiences by translating business requirements into minimal-text step-by-step flows, improving job completion efficiency for low-tech users.

Web Designer at West Sparrow Solutions

Designed the company’s website homepage, translating brand identity into visually engaging and intuitive design. Designed social media assets for multiple clients, aligning visuals with brand guidelines and campaign goals to improve digital engagement.

Product Designer at Just Go Fix

Led end-to-end design for an on-demand services B2C mobile application, covering onboarding, service discovery, booking, payments, reviews, and support flows, improving usability for first-time and repeat users.

UI/UX Designer at Circolife

Designed six high-fidelity product features through iterative wireframing and prototyping in Figma, collaborating with developers and PMs, resulting in a 30% improvement in feature adoption. Led end-to-end redesign of the consumer app by mapping user journeys and conducting heuristic evaluation, delivering a scalable design system with reusable components across web and mobile platforms. Transformed complex workflows into intuitive digital experiences by translating business requirements into minimal-step flows, improving task completion for low-tech users. Built a conversion-focused B2B analytics dashboard with visual hierarchy and information architecture to prioritize key metrics, speeding up decision-making for stakeholders. Streamlined an internal payment tool by eliminating redundant steps through interaction design and usability evaluation, reducing onboarding friction for internal users. Created UI animations and micro-interactions in Adobe After Effects to enhance product enga

Web Designer at West Sparrows Solutions

Designed the company’s website homepage, translating brand identity into visually engaging and intuitive design. Designed social media assets for multiple clients, aligning visuals with brand guidelines and campaign goals to improve digital engagement.