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I'm Riccardo Dondi, a Fractional CMO and AI-first growth executive with 16+ years building and scaling growth engines across B2B SaaS, consumer apps, and Web3. I run an AI-native operation: every campaign, funnel, and workflow I design is built for AI augmentation from day one — AI agents for content and SEO, automated acquisition pipelines, LLM-powered analytics, and agentic workflows that replace entire headcount layers. I'm available for fractional or project-based engagements where the mandate is real growth, not headcount. I lead marketing with an AI-first approach, combining enterprise-grade GTM strategy with pragmatic execution across global teams and modern automation stacks.…I'm Riccardo Dondi, a Fractional CMO and AI-first growth executive with 16+ years building and scaling growth engines across B2B SaaS, consumer apps, and Web3. I run an AI-native operation: every campaign, funnel, and workflow I design is built for AI augmentation from day one — AI agents for content and SEO, automated acquisition pipelines, LLM-powered analytics, and agentic workflows that replace entire headcount layers. I'm available for fractional or project-based engagements where the mandate is real growth, not headcount. I lead marketing with an AI-first approach, combining enterprise-grade GTM strategy with pragmatic execution across global teams and modern automation stacks.

Riccardo Dondi

Fractional CMO, Growth Marketer, Marketing Strategist, +2

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I'm Riccardo Dondi, a Fractional CMO and AI-first growth executive with 16+ years building and scaling growth engines across B2B SaaS, consumer apps, and Web3. I run an AI-native operation: every campaign, funnel, and workflow I design is built for AI augmentation from day one — AI agents for content and SEO, automated acquisition pipelines, LLM-powered analytics, and agentic workflows that replace entire headcount layers. I'm available for fractional or project-based engagements where the mandate is real growth, not headcount. I lead marketing with an AI-first approach, combining enterprise-grade GTM strategy with pragmatic execution across global teams and modern automation stacks.…I'm Riccardo Dondi, a Fractional CMO and AI-first growth executive with 16+ years building and scaling growth engines across B2B SaaS, consumer apps, and Web3. I run an AI-native operation: every campaign, funnel, and workflow I design is built for AI augmentation from day one — AI agents for content and SEO, automated acquisition pipelines, LLM-powered analytics, and agentic workflows that replace entire headcount layers. I'm available for fractional or project-based engagements where the mandate is real growth, not headcount. I lead marketing with an AI-first approach, combining enterprise-grade GTM strategy with pragmatic execution across global teams and modern automation stacks.

Available to hire

I’m Riccardo Dondi, a Fractional CMO and AI-first growth executive with 16+ years building and scaling growth engines across B2B SaaS, consumer apps, and Web3. I run an AI-native operation: every campaign, funnel, and workflow I design is built for AI augmentation from day one — AI agents for content and SEO, automated acquisition pipelines, LLM-powered analytics, and agentic workflows that replace entire headcount layers. I’m available for fractional or project-based engagements where the mandate is real growth, not headcount.

I lead marketing with an AI-first approach, combining enterprise-grade GTM strategy with pragmatic execution across global teams and modern automation stacks.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Fractional CMO — Global Launch at SGS Food Nexus

March 1, 2026 - Present

Leading GTM strategy for the global launch of a new category-defining SaaS in food safety intelligence; designing full-funnel marketing architecture; building AI-augmented demand generation pipelines; defining messaging for dual SaaS + DaaS offering; orchestrating launch narrative across the combined product suite.

Fractional VP of Marketing at Zoop.com

September 1, 2025 - Present

AI-first fractional engagement; 100% AI-driven marketing operation covering content, paid copy, SEO, and social output; automated customer acquisition workflows; agentic community management and onboarding automation across Web2 and Web3 cohorts; GTM strategy bridging Web2 growth with Web3 distribution; LLM-based analytics layer for autonomous KPI monitoring.

Marketing Advisor to Chief of Product & COO (ad interim) at Events.com

November 1, 2023 - September 1, 2025

Strategic advisor supporting IPO readiness: GTM refinement, product positioning, and cross-functional growth alignment; AI-assisted competitive intelligence and market mapping; aligned marketing, product, and investor narrative; prompt-engineering practices and LLM-driven content workflows.

Product Marketing Manager – Wallet & Exchange at Exodus Movement Inc.

November 1, 2021 - November 1, 2023

Full ownership of growth for Exodus wallet and exchange; led user acquisition and Web3 partnerships delivering record revenue; launched Exodus Web3 browser wallet; automated product metric reporting and early ML-informed attribution; ASO and CRO improvements on mobile and desktop funnels; partnerships with dApps and L1/L2 ecosystems.

Head of Marketing at SGS Digicomply

February 1, 2020 - March 1, 2026

Led marketing for regulatory intelligence SaaS; built ABM strategy targeting Fortune 500 accounts; collaborated with ML/data science to translate AI capabilities into commercial positioning and sales enablement; AI-assisted lead scoring, intent data pipelines, and predictive outreach; built thought leadership positioning and migration to SGS Food Nexus.

Senior Growth Strategist at Ladder Inc.

February 1, 2020 - December 1, 2020

Award-winning growth agency work managing $460K/month in paid spend across SaaS and fintech accounts; multi-platform programmatic campaigns; early automation and data tooling to reduce optimization overhead.

Growth & Data Marketing Lead at Evensi Inc.

November 1, 2017 - February 1, 2020

AI-powered event discovery platform; decision science co-lead with CEO; deployed chatbot automation for interactive advertising, AI-powered SEO/SEM, scraping robots, and predictive lead generation; early adopter of agentic marketing; achieved 200% YoY revenue growth through funnel optimization and API-centric marketing architecture.

Head of Innovation at Simbiosity

January 1, 2016 - November 1, 2017

Scouted and evaluated 16,000+ innovative startups across AI, blockchain, cloud, fintech for major clients (Accenture, Deloitte, Banca Generali, Ducati, etc.).

Head of Digital at Canali & C.

January 1, 2015 - January 1, 2016

Grew digital department revenue from €220K to €1.1M (400% growth) in 12 months; scaled team from 6 to 12; served clients including Auchan, Gruppo Percassi brands, Coop, IKEA Centers.

Head of Marketing & Communications (Employee #2) at Hivejobs

January 1, 2012 - January 1, 2015

Built marketing function from zero; generated 20K B2B sales leads and €800K revenue at break-even; later acquired by Randstad in 2016.

Project Manager at Yoox Net-a-Porter

January 1, 2011 - January 1, 2012

Agile/Scrum PM for Yoox.com front-end relaunch; managed a team of 12; led special projects for Armani, Etro, Diesel.