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I’m a designer with 10 years of in-house and agency experience, specializing in breathing life into brands across retail and hospitality. From crafting brand identities to print and digital design, photography, videography, and content strategy, I bring a no-nonsense, impactful approach to my work. I’m authentic and boundary-pushing, using photography, video, and social media to amplify brands in unique and surprising ways while maintaining technical precision. I’m meticulous with detail, always solving problems with creative solutions and focusing on the brand’s finer elements—color, typography, and graphical language. I love taking a tiny element and running with it to bring it to life, delivering designs that are visually striking yet practical for real-world production. I’m comfortable working solo or as part of a team, collaborating across campaigns for hospitality, property, and digital products.…I’m a designer with 10 years of in-house and agency experience, specializing in breathing life into brands across retail and hospitality. From crafting brand identities to print and digital design, photography, videography, and content strategy, I bring a no-nonsense, impactful approach to my work. I’m authentic and boundary-pushing, using photography, video, and social media to amplify brands in unique and surprising ways while maintaining technical precision. I’m meticulous with detail, always solving problems with creative solutions and focusing on the brand’s finer elements—color, typography, and graphical language. I love taking a tiny element and running with it to bring it to life, delivering designs that are visually striking yet practical for real-world production. I’m comfortable working solo or as part of a team, collaborating across campaigns for hospitality, property, and digital products.

Bex Ridley

Graphic Designer, Brand Designer, Photographer, +2

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I’m a designer with 10 years of in-house and agency experience, specializing in breathing life into brands across retail and hospitality. From crafting brand identities to print and digital design, photography, videography, and content strategy, I bring a no-nonsense, impactful approach to my work. I’m authentic and boundary-pushing, using photography, video, and social media to amplify brands in unique and surprising ways while maintaining technical precision. I’m meticulous with detail, always solving problems with creative solutions and focusing on the brand’s finer elements—color, typography, and graphical language. I love taking a tiny element and running with it to bring it to life, delivering designs that are visually striking yet practical for real-world production. I’m comfortable working solo or as part of a team, collaborating across campaigns for hospitality, property, and digital products.…I’m a designer with 10 years of in-house and agency experience, specializing in breathing life into brands across retail and hospitality. From crafting brand identities to print and digital design, photography, videography, and content strategy, I bring a no-nonsense, impactful approach to my work. I’m authentic and boundary-pushing, using photography, video, and social media to amplify brands in unique and surprising ways while maintaining technical precision. I’m meticulous with detail, always solving problems with creative solutions and focusing on the brand’s finer elements—color, typography, and graphical language. I love taking a tiny element and running with it to bring it to life, delivering designs that are visually striking yet practical for real-world production. I’m comfortable working solo or as part of a team, collaborating across campaigns for hospitality, property, and digital products.

Available to hire

I’m a designer with 10 years of in-house and agency experience, specializing in breathing life into brands across retail and hospitality. From crafting brand identities to print and digital design, photography, videography, and content strategy, I bring a no-nonsense, impactful approach to my work. I’m authentic and boundary-pushing, using photography, video, and social media to amplify brands in unique and surprising ways while maintaining technical precision.

I’m meticulous with detail, always solving problems with creative solutions and focusing on the brand’s finer elements—color, typography, and graphical language. I love taking a tiny element and running with it to bring it to life, delivering designs that are visually striking yet practical for real-world production. I’m comfortable working solo or as part of a team, collaborating across campaigns for hospitality, property, and digital products.

Skills

Brand Identity

Experience Level

Brand Identity

Expert

Language

English

Fluent

Work Experience

Junior Graphic Designer at Scot Young Research Ltd

November 1, 2015 - August 1, 2017

Worked as part of the design team on campaigns for hospitality, property, and digital products. Collaborated on brand activation, print collateral, website designs, social media, and artwork production (artworking).

Graphic Designer at PW Media & Publishing

November 1, 2017 - October 1, 2018

Designed marketing collateral and contributed to the Now Magazines project. Involved in concept-to-completion design for the magazine, liaising with sales and clients to book advertising space and ensuring print-ready artwork. Also produced brochures, photographed products, created presentations, employee handbooks and brand merchandise. Filmed and edited videos with Adobe Premiere and After Effects.

Graphic Designer at CAB Studios

October 1, 2018 - June 1, 2021

Led or contributed to brand design and magazine branding projects, including Wye Valley Now and South Warwickshire Now magazines. Managed end-to-end production, collaborated with sales and clients for adverts, and ensured artwork was print-ready.

Midweight Brand Designer at Keane Brands

June 1, 2021 - Present

Supported brand campaigns across hospitality and property sectors, focusing on brand activation, print and collateral, digital design and content creation. Worked across Dubai and the UK, including animation and content creation through film and photography.