I'm a digital designer with a strong passion for brand storytelling and a keen eye for detail. I’m skilled in Figma and the Adobe Creative Suite, and I’ve created marketing-focused print and digital collateral that is clear, engaging, and aligned with brand goals. Having worked independently across startups and freelance projects, I’ve designed from the ground up—building visual systems, adapting quickly to evolving needs, and collaborating closely with cross-functional teams. I bring genuine enthusiasm for design, strong initiative, and the ability to add value wherever I work.

Rio Lee

I'm a digital designer with a strong passion for brand storytelling and a keen eye for detail. I’m skilled in Figma and the Adobe Creative Suite, and I’ve created marketing-focused print and digital collateral that is clear, engaging, and aligned with brand goals. Having worked independently across startups and freelance projects, I’ve designed from the ground up—building visual systems, adapting quickly to evolving needs, and collaborating closely with cross-functional teams. I bring genuine enthusiasm for design, strong initiative, and the ability to add value wherever I work.

Available to hire

I’m a digital designer with a strong passion for brand storytelling and a keen eye for detail. I’m skilled in Figma and the Adobe Creative Suite, and I’ve created marketing-focused print and digital collateral that is clear, engaging, and aligned with brand goals.

Having worked independently across startups and freelance projects, I’ve designed from the ground up—building visual systems, adapting quickly to evolving needs, and collaborating closely with cross-functional teams. I bring genuine enthusiasm for design, strong initiative, and the ability to add value wherever I work.

See more

Language

English
Fluent
Korean
Fluent

Work Experience

UX/UI Designer at Juggle Rewards
April 1, 2023 - December 1, 2024
Created marketing collateral supporting brand partnerships with Temu, Skyworld, and Game On. Designed scalable UI systems and intuitive user flows, documented for developers. Contributed to a successful product launch by refining visual design and improving usability. Designed 10 window decals across Auckland CBD to boost visibility and drive user engagement.
Freelance Graphic Designer at Easywell Life (Korean Health Brand)
January 1, 2021 - January 1, 2025
Developed product detail pages for upcoming product releases, ensuring alignment with brand strategy and market positioning. Launched assets across major Korean platforms including Gmarket and NAVER Store. Collaborated with a Korean marketing agency to ensure design consistency and clarity across campaigns.

Education

Bachelor of Interaction Design at AUT (Auckland University of Technology)
January 1, 2021 - January 1, 2023
NCEA Levels 1-3 at Takapuna Grammar School
January 1, 2016 - January 1, 2020

Qualifications

AD23 The Space InBetween Award (Innovation in Interaction Design)
January 11, 2030 - May 21, 2026

Industry Experience

Media & Entertainment, Software & Internet, Retail, Healthcare, Professional Services