I am your usual, 9 to 5 corporate guy who fluctuate wildly between excitable —free spirited playfulness, and dry — unnerving cynicism. I worked with International team, KOLs and clients from various regions, experienced in KOL & campaign management, relation building, and brand activation, as well as a-to-z business research to craft effective business initiatives and multi-channel marketing strategies that drive growth.

Dion Agung Priambodo

I am your usual, 9 to 5 corporate guy who fluctuate wildly between excitable —free spirited playfulness, and dry — unnerving cynicism. I worked with International team, KOLs and clients from various regions, experienced in KOL & campaign management, relation building, and brand activation, as well as a-to-z business research to craft effective business initiatives and multi-channel marketing strategies that drive growth.

Available to hire

I am your usual, 9 to 5 corporate guy who fluctuate wildly between excitable —free spirited playfulness, and dry —
unnerving cynicism. I worked with International team, KOLs and clients from various regions, experienced in KOL &
campaign management, relation building, and brand activation, as well as a-to-z business research to craft
effective business initiatives and multi-channel marketing strategies that drive growth.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Community Manager / Digital Marketing & Social Media at Iconpeak / Splash Digital
July 1, 2025 - Present
Planned and managed quarterly marketing budgets. Led negotiations and drafted agreements for strategic university partnerships and secured partnerships with multiple institutions and community stakeholders. Launched and managed Twitter Spaces for Cindrum, averaging ~10,000 listeners per episode and increasing audience and community engagement. Managed multi-channel content and community initiatives across social channels, created AI-assisted static/video assets aligned to trends, and built and managed the Indonesia community on Telegram while monitoring sentiment and providing product/marketing insights. Also supported onboarding, handled HubSpot CRM and outreach email automation, and answered community inquiries.
Marketing Communications Specialist at Dion Agung Priambodo (Marketing role)
February 20, 2025 - Present
Designed and distributed print marketing materials (brochures, flyers, banners, billboards). Managed promotional flags and directional signage to improve project visibility. Set up, implemented, and fine-tuned digital marketing campaigns and generated ~100 leads/week for sales teams. Maintained weighted attribution ROAS of ~120-140x. Collaborated with sales managers to determine and implement optimal ATL and BTL media strategies for each project, including best practices.
Assistant to Senior Manager (E-commerce) at Lejel Labs
March 1, 2024 - October 31, 2024
Contributed to A-to-Z preparation for building a new e-commerce project by Lejel Home Shopping. Supported pitch deck & prototype development and helped secure successful funding. Developed digital campaign and content marketing strategy aligned with business objectives and project timeline, and managed creative team execution for targeted campaigns. Planned and monitored project progress, identified roadblocks, implemented corrective actions, sourced ~2,000 items from vendors, and coordinated with cross-functional teams (technology, logistics, customer service) for smooth execution.
Social Media Specialist at Alianzi Koin Indo / Kriptosh Blochchain
January 1, 2023 - June 30, 2024
Developed and executed content marketing strategies including editorial calendars for website, SNS, and Medium. Created and curated engaging content on blockchain/crypto/Web3/NFT topics. Launched community initiatives to boost engagement and brand loyalty, managed digital marketing strategies across multiple projects, and implemented SEO/SEM strategies to improve organic traffic and rankings. Researched industry trends to keep content strategies relevant and impactful, and collaborated cross-functionally to deliver cohesive campaigns.
Community Lead / Community & Web3 Moderator (Assistant/Liaison) at Mok 20 (as listed) / Daan Mogo E ra (as listed)
July 1, 2022 - January 31, 2023
Managed and grew active Web3 communities across Discord, Telegram, Twitter, and Instagram. Planned and executed community initiatives (live sessions, giveaways, air drops, AMAs) and acted as liaison between internal project teams and the community to communicate feedback, product insights, and technical issues. Prepared collaboration proposals and ToR for KOLs, moderated community platforms to ensure safe and inclusive environment, represented Cindrum in virtual and live events/conferences, and monitored community metrics (engagement rate, growth, sentiment) to evaluate strategy and effectiveness.
Sales Support / Account Management at State-Owned Enterprises (SOEs): PT. Indonesia Power, PT. Pindad, PT. Pertamina, PT. PJB, PT. PLN (as listed)
January 1, 2016 - January 1, 2020
Managed accounts for prominent state-owned enterprises. Processed tenders and purchase orders with data accuracy and integrity. Proactively reached out to clients to address inquiries and gather required information. Coordinated with logistics to ensure timely delivery of products and services, and maintained up-to-date sales and customer records including client relationship management.

Education

Bachelor of Business Management at Esa Unggul University Jakarta
January 1, 2018 - January 1, 2022
TOEFL PBT at Esa Unggul University / ELIG MU
January 1, 2019 - July 10, 2026
P/E/RP - Esa at Esa Unggul University
January 11, 2030 - July 10, 2026
Certificate (PBT/TOEFL-related) at Esa Unggul University
January 1, 2019 - July 10, 2026

Qualifications

TOEFL PBT
January 1, 2019 - July 10, 2026
P/E/RP - Esa Unggul University
January 11, 2030 - July 10, 2026
TOEFL PBT Certification (ELIG MU)
January 11, 2030 - July 10, 2026
Performance Marketing - Bolehdicoba Digital
January 1, 2024 - July 10, 2026
Project Management - Sayloro.org
January 1, 2024 - July 10, 2026
E-commerce / EFL PBT Certification
January 11, 2030 - July 10, 2026

Industry Experience

Media & Entertainment, Real Estate & Construction, Software & Internet, Education, Financial Services, Professional Services, Government