Hi, I’m Riri Afriana, a Brand Experience and Creative Lead based in Jakarta. I bring 9 years of experience across branding, integrated campaigns, and digital product experiences. I lead creative teams end-to-end, define visual and brand strategy across marketing and product touchpoints, and partner with Marketing, Product, and Operations to deliver brand work that aligns with measurable business goals. I blend hands-on creative direction with product ownership on a white-label FMCG brand, Kedaimu. I thrive on cross-functional collaboration, shaping campaigns like the #DijaminBeres trust initiative, and guiding UI/UX direction and content for digital experiences. When I’m not shaping brand stories, I mentor designers to raise the bar on quality and consistency.…Hi, I’m Riri Afriana, a Brand Experience and Creative Lead based in Jakarta. I bring 9 years of experience across branding, integrated campaigns, and digital product experiences. I lead creative teams end-to-end, define visual and brand strategy across marketing and product touchpoints, and partner with Marketing, Product, and Operations to deliver brand work that aligns with measurable business goals. I blend hands-on creative direction with product ownership on a white-label FMCG brand, Kedaimu. I thrive on cross-functional collaboration, shaping campaigns like the #DijaminBeres trust initiative, and guiding UI/UX direction and content for digital experiences. When I’m not shaping brand stories, I mentor designers to raise the bar on quality and consistency.WWWW…