I’m Rita Guerreiro, a designer from Portugal with a background in Communication and Visual Design, graduated from IADE – Creative University. I combine strategic thinking with strong visual sensibility to create brands and digital experiences that are both consistent and emotionally engaging. My core skills lie in branding, UX/UI design, and digital communication. I work confidently across tools such as Photoshop, Illustrator, InDesign, Figma, After Effects, Shopify, and Klaviyo — allowing me to move seamlessly from concept to execution. I’m particularly experienced in e-commerce and fashion/lifestyle sectors, having worked on brand positioning, website development, email marketing campaigns, and social media storytelling. What differentiates me from other designers is my ability to think beyond aesthetics. I approach each project strategically — aligning visual identity, user experience, and communication tone to build cohesive and meaningful brand systems. I’m naturally curious and multidisciplinary, which allows me to connect branding, digital marketing, and UX into one clear narrative.…I’m Rita Guerreiro, a designer from Portugal with a background in Communication and Visual Design, graduated from IADE – Creative University. I combine strategic thinking with strong visual sensibility to create brands and digital experiences that are both consistent and emotionally engaging. My core skills lie in branding, UX/UI design, and digital communication. I work confidently across tools such as Photoshop, Illustrator, InDesign, Figma, After Effects, Shopify, and Klaviyo — allowing me to move seamlessly from concept to execution. I’m particularly experienced in e-commerce and fashion/lifestyle sectors, having worked on brand positioning, website development, email marketing campaigns, and social media storytelling. What differentiates me from other designers is my ability to think beyond aesthetics. I approach each project strategically — aligning visual identity, user experience, and communication tone to build cohesive and meaningful brand systems. I’m naturally curious and multidisciplinary, which allows me to connect branding, digital marketing, and UX into one clear narrative.WWWW…