Hi there! I'm Rita Hamida, a Digital Marketing Specialist based in Denver with 2+ years of experience developing multi-channel marketing campaigns, creating engaging social media content, and managing website content to drive engagement and business growth. I excel in content strategy, Canva graphic design, short-form video creation, and analytics with GA4, Tableau, Excel, and SEO. I collaborate remotely with cross-functional teams in fast-paced environments and translate data into actionable marketing strategies, leveraging AI-powered tools to optimize campaigns.

Hi there! I'm Rita Hamida, a Digital Marketing Specialist based in Denver with 2+ years of experience developing multi-channel marketing campaigns, creating engaging social media content, and managing website content to drive engagement and business growth. I excel in content strategy, Canva graphic design, short-form video creation, and analytics with GA4, Tableau, Excel, and SEO. I collaborate remotely with cross-functional teams in fast-paced environments and translate data into actionable marketing strategies, leveraging AI-powered tools to optimize campaigns.

Available to hire

Hi there! I’m Rita Hamida, a Digital Marketing Specialist based in Denver with 2+ years of experience developing multi-channel marketing campaigns, creating engaging social media content, and managing website content to drive engagement and business growth.

I excel in content strategy, Canva graphic design, short-form video creation, and analytics with GA4, Tableau, Excel, and SEO. I collaborate remotely with cross-functional teams in fast-paced environments and translate data into actionable marketing strategies, leveraging AI-powered tools to optimize campaigns.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Freelance Digital Marketing Specialist at Kaleemas
July 1, 2026 - Present
Developed digital marketing strategies for 2 ecommerce brands, planning monthly social media campaigns, content calendars, and audience-focused messaging. Designed 30+ branded graphics using Canva for Instagram, Facebook, Pinterest, and email marketing campaigns. Produced short-form promotional videos and social media content highlighting product features and increasing audience engagement. Updated website content, product descriptions, and landing pages while applying SEO best practices to improve online visibility. Monitored engagement, website traffic, and campaign performance using AI-powered marketing tools and analytics, providing monthly performance reports that informed future marketing strategies.
Digital Marketing Coordinator at CU Denver
May 1, 2025 - May 1, 2026
Executed 15+ integrated digital marketing campaigns across social media, email marketing, and web content, supporting audience acquisition and engagement. Created promotional graphics, digital marketing materials, and campaign assets using Canva while maintaining consistent university branding. Built KPI dashboards using GA4, Tableau, Excel, and Python, reducing manual reporting by 40% and providing actionable campaign performance insights. Collaborated with marketing, admissions, and creative stakeholders to optimize messaging, contributing to a 15% increase in social media engagement and a 12% increase in application starts. Updated website content and marketing materials to ensure messaging accuracy and improve user experience.
Sales & Visual Merchandising Associate at Zadig & Voltaire
March 1, 2022 - October 1, 2022
Managed 1,000+ Salesforce CRM customer profiles to support customer segmentation and personalized marketing initiatives. Analyzed purchasing behavior and customer preferences using Excel, providing insights that supported merchandising and promotional decisions. Collaborated on seasonal campaigns and product launches while delivering exceptional customer experiences and reinforcing premium brand positioning.
Social Media & E-Commerce Coordinator at The Hat Circle
September 1, 2020 - March 1, 2021
Managed content calendars and created 100+ social media posts across multiple digital platforms. Produced promotional graphics and digital marketing assets using Canva, maintaining consistent brand identity. Executed 20+ email marketing campaigns with A/B testing to improve customer engagement. Updated website content and ecommerce product pages while optimizing copy for SEO and customer experience. Analyzed Google Analytics website data to optimize content performance and marketing effectiveness.

Education

Master of Science in Business Analytics at University of Colorado Denver
August 1, 2024 - May 1, 2026
Master of Science in International Fashion Marketing at Coventry University, London
January 1, 2020 - August 1, 2021
Bachelor of Science in Management at International University of Rabat
September 1, 2011 - July 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services