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I’m Rita Ritcharich (Rita) HA, the Chief Storytelling Officer & Founder of Reignite Media, where I turn conversation-led podcast storytelling into B2B and nonprofit growth—fueling pipeline, authority, and long-term…

About

I’m Rita Ritcharich (Rita) HA, the Chief Storytelling Officer & Founder of Reignite Media, where I turn conversation-led podcast storytelling into B2B and nonprofit growth—fueling pipeline, authority, and long-term revenue. I’ve produced and helped scale award-winning podcasts across 31 shows and 1,000+ episodes, specializing in branded storytelling, podcast strategy, guest experience design, and production workflow optimization.

I love working end-to-end—from launch and relaunch planning to editorial strategy, interview coaching, and content repurposing for multi-channel impact. My work is guided by a story-driven sales methodology that consistently connects the “why” behind great media to real business outcomes, including sponsorship growth, top global podcast rankings, and client results that range from audience acceleration to seven-figure engagements.

  • Joined October 2026

Industry experience

  • Media & Entertainment
  • Non-Profit Organization
  • Professional Services
  • Education

Work experience

Podcaster / Producer (The ABM Podcast)May 2020 – Jan 2021 · 9 mos

Worked on launch production for The ABM Podcast during the May 2020–Jan 2021 window.

Education

Business degree · Florida State College2030 – 2026
Digital Marketing Strategy certificate (Harvard Business School Online) · Harvard Business School Online2030 – 2026
Business degree · Florida State College2030 – 2026
Digital Marketing Strategy certificate · Harvard Business School Online2030 – 2026

Certifications and awards

Digital Marketing Strategy certificate2030 – 2026
Digital Marketing Strategy certificate2030 – 2026
Adjunct Professor of Podcast Production (academic role)2030 – 2026

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