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Hi, I’m Robin May. I’m a results-driven SEO and growth leader with 15+ years building scalable digital strategies across B2B, B2C, FinTech, SaaS, and eCommerce. I specialize in turning complex analytics into measurable ROI, leading cross-functional teams of 30+ and delivering multi-million revenue opportunities. I’m passionate about people management and cultivating a high-performance culture aligned with core values like curiosity, growth, and integrity. I thrive on strategic design, team building, and implementing scalable operations and SOPs. I love leveraging AI tools to boost efficiency and impact, and I’m energized by transforming ideas into practical roadmaps that connect marketing efforts to revenue and customer value.…Hi, I’m Robin May. I’m a results-driven SEO and growth leader with 15+ years building scalable digital strategies across B2B, B2C, FinTech, SaaS, and eCommerce. I specialize in turning complex analytics into measurable ROI, leading cross-functional teams of 30+ and delivering multi-million revenue opportunities. I’m passionate about people management and cultivating a high-performance culture aligned with core values like curiosity, growth, and integrity. I thrive on strategic design, team building, and implementing scalable operations and SOPs. I love leveraging AI tools to boost efficiency and impact, and I’m energized by transforming ideas into practical roadmaps that connect marketing efforts to revenue and customer value.

Robin May

Growth Marketer, Marketing Strategist, Content Strategist, +2

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Hi, I’m Robin May. I’m a results-driven SEO and growth leader with 15+ years building scalable digital strategies across B2B, B2C, FinTech, SaaS, and eCommerce. I specialize in turning complex analytics into measurable ROI, leading cross-functional teams of 30+ and delivering multi-million revenue opportunities. I’m passionate about people management and cultivating a high-performance culture aligned with core values like curiosity, growth, and integrity. I thrive on strategic design, team building, and implementing scalable operations and SOPs. I love leveraging AI tools to boost efficiency and impact, and I’m energized by transforming ideas into practical roadmaps that connect marketing efforts to revenue and customer value.…Hi, I’m Robin May. I’m a results-driven SEO and growth leader with 15+ years building scalable digital strategies across B2B, B2C, FinTech, SaaS, and eCommerce. I specialize in turning complex analytics into measurable ROI, leading cross-functional teams of 30+ and delivering multi-million revenue opportunities. I’m passionate about people management and cultivating a high-performance culture aligned with core values like curiosity, growth, and integrity. I thrive on strategic design, team building, and implementing scalable operations and SOPs. I love leveraging AI tools to boost efficiency and impact, and I’m energized by transforming ideas into practical roadmaps that connect marketing efforts to revenue and customer value.

Available to hire

Hi, I’m Robin May. I’m a results-driven SEO and growth leader with 15+ years building scalable digital strategies across B2B, B2C, FinTech, SaaS, and eCommerce. I specialize in turning complex analytics into measurable ROI, leading cross-functional teams of 30+ and delivering multi-million revenue opportunities. I’m passionate about people management and cultivating a high-performance culture aligned with core values like curiosity, growth, and integrity.

I thrive on strategic design, team building, and implementing scalable operations and SOPs. I love leveraging AI tools to boost efficiency and impact, and I’m energized by transforming ideas into practical roadmaps that connect marketing efforts to revenue and customer value.

Skills

SEO

Data Visualization

Web Design

Experience Level

SEO

Expert

Data Visualization

Intermediate

Web Design

Intermediate

Language

English

Fluent

Work Experience

Senior SEO / Marketing Manager at DS Networks / EpSIO Labs

April 1, 2025 - April 1, 2025

Led end-to-end SEO and growth digital strategy for internal multi-brand groups across B2B & B2C, IT/Tech/FinTech, SaaS, and cybersecurity sectors. Directed website architecture revamps and technical SEO audits, improving crawlability and indexability, contributing to over 500K in new business contracts in year 1. Built, managed, and mentored a cross-disciplinary team across SEO, SEM/PPC, content marketing, social, and email marketing. Launched targeted SEO and growth strategies that increased organic traffic footprint YoY by more than 400% and generated substantial revenue growth.

VP SEO / Search & Digital Marketing at CreativeTRND

December 1, 2023 - December 1, 2023

Drove a 4x revenue increase and led end-to-end SEO, paid media, and social strategies for 100+ clients over four years. Built and mentored a 30+ person cross-functional team across SEO, content, UX/CRO, paid media, analytics, social, and design. Implemented enterprise-level SEO and digital strategies for national brands in IT/Tech, FinTech, SaaS, and regulated sectors, delivering consistent YoY growth.

SEO Director/Marketing Director at Ravello Media / L'EspRi

February 1, 2018 - February 1, 2018

Drove multi-brand SEO and marketing for Tremblant, QC-based travel brands, contributing to multi-million-dollar revenue growth. Improved profitability YoY and expanded market reach across US & Canada with data-driven strategies, content programs, and partner collaborations. Led a cross-functional team to deliver integrated SEO, content, and performance marketing.

Director of SEO & Digital Marketing at SEO Twist

February 20, 2020 - February 20, 2020

Drove 3x revenue growth (over 2+ million/yr) in 2 years for CEO’s exit strategy. Hired, scaled, and mentored a 30+ person team across SEO, content marketing, paid media, design, and development for 80+ client accounts. Built and scaled integrated SEO frameworks from 20 to 60+ clients, delivering a 3x increase in organic conversions. Achieved a 93% client retention rate, contributing to agency growth and eventual acquisition.

Director of SEO & Agency Operations at CreativeTRND

December 1, 2023 - December 1, 2023

Led agency operations and SEO/marketing service delivery across multiple brands andluxury clients in travel, tech, legal, government, sports, and more. Implemented scalable SOPs, cross-department workflows, and performance dashboards to drive efficiency and growth. Managed P&L and budgeting aligned with client acquisition and revenue growth targets.