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I create impactful narratives that drive measurable growth. With over 5 years of experience in corporate communication and digital marketing, I specialize in strategic planning, research, and data-driven communication. As a passionate storyteller, I bring together creativity and brand strategy, turning insights into engaging content.…

Rodrigo Antonio Cáceres Cayo

Content Creator, Content Strategist, Marketing Analyst, +5

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I create impactful narratives that drive measurable growth. With over 5 years of experience in corporate communication and digital marketing, I specialize in strategic planning, research, and data-driven communication. As a passionate storyteller, I bring together creativity and brand strategy, turning insights into engaging content.…

Available to hire

I create impactful narratives that drive measurable growth. With over 5 years of experience in corporate communication and digital marketing, I specialize in strategic planning, research, and data-driven communication.

As a passionate storyteller, I bring together creativity and brand strategy, turning insights into engaging content.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Italian

Intermediate

Work Experience

Content Lead at PEPPERMINT - Innovation Lab

November 1, 2022 - August 1, 2024

Developed and executed the communication strategy, increasing social media growth by 60% and engaging over 2 million users in 2023 through targeted content plans for social media, press, and events. Contributed to more than 10 multidisciplinary projects, conducting user testing, journey mapping, and prototyping. Facilitated stakeholder workshops to enhance services for major financial and education companies.

Marketing Analyst at PwC

March 1, 2019 - October 1, 2022

Designed and executed annual digital marketing strategies, increasing engagement across platforms. Developed PwC's YouTube channel and launched 'InFocus,' a weekly podcast focused on Peruvian taxation. Produced press releases and articles for top media outlets, improving brand and spokespeople positioning.

Communications Assistant at CHS Alternativo

January 1, 2018 - February 1, 2019

Managed digital platforms and led a full website redesign to enhance the organization's visibility. Created content for social media, email campaigns, and institutional initiatives aimed at combating human exploitation and promoting the protection of women, children, and adolescents’ rights.

Content Lead at Peppermint - Innovation Lab

August 1, 2024 - August 4, 2025

Developed and executed the communication strategy, increasing social media growth by 60% and engaging over 2 million users in 2023 through a targeted content plan for social media, press, and events. Contributed to more than 10 multidisciplinary projects including user testing, journey mapping, and prototyping. Facilitated stakeholder workshops, enhancing services for major financial and education companies.

Marketing Analyst at PwC

October 1, 2022 - August 4, 2025

Designed and executed annual digital marketing strategies, increasing engagement across platforms. Developed PwC's YouTube channel and launched 'In Focus,' a weekly podcast on Peruvian taxation. Produced press releases and articles for top media outlets, improving brand and spokesperson positioning.

Communications Assistant at CHS Alternativo

February 1, 2019 - August 4, 2025

Managed digital platforms, leading a full website redesign to enhance the organization's visibility. Created content for social media, email campaigns, and institutional initiatives against human exploitation and promoting the protection of women, children, and adolescent rights.