Results-driven Digital Marketing Professional with 5+ years’ experience across e-commerce, retail, and omni-channel campaigns with proven expertise in managing end-to-end e-commerce strategy, trading performance, and digital revenue growth. Specialised in on-page SEO strategies, EEAT optimisation, technical SEO audits, awlability/indexing optimisation, and AI-driven search automation. Experienced in partner and stakeholder relationship management, aligning SEO with business/revenue objectives, and mentoring colleagues on SEO best practices. Proven success in analysing target audience search behaviour, implementing ROI-based page optimisations, and leading cross-- functional teams across multi-country markets.

Rohit

Results-driven Digital Marketing Professional with 5+ years’ experience across e-commerce, retail, and omni-channel campaigns with proven expertise in managing end-to-end e-commerce strategy, trading performance, and digital revenue growth. Specialised in on-page SEO strategies, EEAT optimisation, technical SEO audits, awlability/indexing optimisation, and AI-driven search automation. Experienced in partner and stakeholder relationship management, aligning SEO with business/revenue objectives, and mentoring colleagues on SEO best practices. Proven success in analysing target audience search behaviour, implementing ROI-based page optimisations, and leading cross-- functional teams across multi-country markets.

Available to hire

Results-driven Digital Marketing Professional with 5+ years’ experience across e-commerce, retail, and omni-channel campaigns with proven expertise in managing end-to-end e-commerce strategy, trading performance, and digital revenue growth. Specialised in on-page SEO strategies, EEAT optimisation, technical SEO audits, awlability/indexing
optimisation, and AI-driven search automation. Experienced in partner and stakeholder relationship management, aligning SEO with business/revenue objectives, and mentoring colleagues on SEO best practices. Proven success in analysing target audience search behaviour, implementing ROI-based page optimisations, and leading cross–
functional teams across multi-country markets.

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Language

German
Beginner

Work Experience

SEO Specialist (Website Optimisation & Analytics) at CS Ventures Ltd
May 1, 2024 - December 1, 2024
Led website redesign and SEO implementation, improving user journeys, reducing bounce rate by 30%, and increasing organic visibility across regional markets. Implemented technical SEO improvements including schema, Core Web Vitals optimisation, and on-page enhancements aligned to AI Overviews and SERP features. Owned SEO reporting using GA4, Search Console, and Looker Studio, delivering actionable insights on CTR, rankings, and conversions. Worked directly with developers and paid media teams to align SEO, UX, and landing page performance.
Sr. Digital Marketer and SEO Specialist at MX Advertising Pvt Ltd
January 1, 2023 - November 1, 2023
Acted as primary SEO advisor for multiple B2B and SME clients, owning SEO roadmaps and organic growth strategies. Led technical SEO audits, schema implementation, internal linking, and multi-regional optimisation initiatives. Collaborated with developers and designers to improve site structure, performance, and conversion readiness. Delivered client-facing SEO reporting and insights focused on leads, ROI, and commercial outcomes.
SEO Analyst at Genpact Ltd
January 1, 2020 - January 1, 2023
Delivered SEO strategies for enterprise-scale websites, improving rankings, traffic, and conversion performance. Led off-page SEO and authority-building initiatives, including link strategy, outreach coordination, and quality assurance. Presented SEO performance insights and optimisation roadmaps to stakeholders using GA4 and Looker Studio. Partnered with product, web, and engineering teams to implement technically sound, scalable SEO solutions.
Digital Marketing Executive (SEO & SEM) at Cyphware Infotech Pvt Ltd
July 1, 2019 - December 1, 2019
Executed on-page SEO, keyword research, and link-building initiatives to improve organic visibility and rankings. Managed Google Ads and Facebook Ads campaigns, monitoring performance and optimising for lead generation and ROI.
Digital Marketing Trainee at Digital Republik
December 1, 2018 - July 1, 2019
Supported SEO execution, including technical audits, metadata optimisation, and competitor research. Worked with CMS platforms to publish and optimise content aligned with SEO and UX best practices.
Outbound Tour Executive – Leisure Travel at J M Mehta Travel and Tour
June 1, 2018 - November 1, 2018
Coordinated customer itineraries and handled client communication for international travel packages. Supported email marketing initiatives and promotional communications.
Visa Officer Operations at VFS GLOBAL Pvt Ltd
April 1, 2017 - June 1, 2018
Analyzing documents, verifying; guided applicants to required documentation; liaison between applicants, the Consulate General, and internal teams to resolve escalations; maintained back-office records and met daily targets.

Education

MSc in Digital Marketing & Analytics at Dublin Business School
January 1, 2024 - January 1, 2025
Bachelor’s in Commerce (with specialisation in management) at L.S. Raheja College
September 1, 2013 - June 1, 2016

Qualifications

Google Data Analytics Professional Certificate
January 11, 2030 - January 21, 2026
Google Digital Marketing & E-Commerce Professional Certificate
January 11, 2030 - January 21, 2026
Generative AI for SEO – Coursera/Udemy (In Progress)
January 11, 2030 - January 21, 2026
SEMrush SEO Content Writing Certification
January 11, 2030 - January 21, 2026
SEMrush Link Building Certification
January 11, 2030 - January 21, 2026
Google Looker Studio
January 11, 2030 - January 21, 2026
Google Analytics
January 11, 2030 - January 21, 2026
Canva Certification
January 11, 2030 - January 21, 2026
Google Ads
January 11, 2030 - January 21, 2026
HubSpot SEO
January 11, 2030 - January 21, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education

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