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See attached file. Cover letter, Case studies & Screenshots included. I have 8+ years of hands on experience in overall paid media planning, strategy, creation, execution, acquisition, analysis, reporting & optimization - in B2C, B2B & more across various industries. (Google Ads, Microsoft/Bing Ads, Facebook/Meta Ads, Programmatic, Google Analytics & more). Loom:  _Website not available. Sign in: https://www.twine.net/signup_ Linkedin: _Website not available. Sign in: https://www.twine.net/signup_…See attached file. Cover letter, Case studies & Screenshots included. I have 8+ years of hands on experience in overall paid media planning, strategy, creation, execution, acquisition, analysis, reporting & optimization - in B2C, B2B & more across various industries. (Google Ads, Microsoft/Bing Ads, Facebook/Meta Ads, Programmatic, Google Analytics & more). Loom:  _Website not available. Sign in: https://www.twine.net/signup_ Linkedin: _Website not available. Sign in: https://www.twine.net/signup_

Ron Marc

Digital Marketer

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See attached file. Cover letter, Case studies & Screenshots included. I have 8+ years of hands on experience in overall paid media planning, strategy, creation, execution, acquisition, analysis, reporting & optimization - in B2C, B2B & more across various industries. (Google Ads, Microsoft/Bing Ads, Facebook/Meta Ads, Programmatic, Google Analytics & more). Loom:  _Website not available. Sign in: https://www.twine.net/signup_ Linkedin: _Website not available. Sign in: https://www.twine.net/signup_…See attached file. Cover letter, Case studies & Screenshots included. I have 8+ years of hands on experience in overall paid media planning, strategy, creation, execution, acquisition, analysis, reporting & optimization - in B2C, B2B & more across various industries. (Google Ads, Microsoft/Bing Ads, Facebook/Meta Ads, Programmatic, Google Analytics & more). Loom:  _Website not available. Sign in: https://www.twine.net/signup_ Linkedin: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

Orange, United States

See attached file.
Cover letter, Case studies & Screenshots included.

I have 8+ years of hands on experience in overall paid media planning, strategy, creation, execution, acquisition, analysis, reporting & optimization - in B2C, B2B & more across various industries. (Google Ads, Microsoft/Bing Ads, Facebook/Meta Ads, Programmatic, Google Analytics & more).

Loom:
Website not available. Sign in: https://www.twine.net/signup

Linkedin:
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Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Paid Media Manager / Associate Director at KA

October 1, 2019 - Present

Responsible for all paid advertising channels for B2B, B2C, and D2C campaigns to drive strategy, execution, user acquisition & performance. Owned multi-channel budgets, aligned with KPIs (Revenue, ROAS/ROI, CPA, CAC, CVR, CTR, CPC), and developed client-ready decks and performance narratives. Led cross-functional collaboration with data, creative, sales, and project management teams; created scalable processes for quick campaign launches; implemented testing (ads, copy, landing pages) to optimize CVR and CTR; delivered significant improvements including multi-account ROI growth and a 500% performance uplift for a challenging account within 90 days.

Paid Media Specialist at Vector Media Group

September 1, 2019 - October 7, 2025

Managed acquisition & retargeting campaigns across Google Ads, Microsoft Ads, Meta Ads, YouTube Ads, LinkedIn Ads, Snapchat Ads, Pinterest Ads, and programmatic platforms. Built multi-account campaigns, optimized for ROAS, and delivered client-ready reporting. Collaborated with cross-functional teams to launch new campaigns quickly, optimize spend, and improve KPIs. Drove efficient budget usage and contributed to overall account performance improvements.

Paid Media & Performance Marketing Manager / Paid Media Associate Director at AKA

October 1, 2019 - Present

Lead planning, execution, and optimization for all paid media channels for B2B, B2C, and D2C campaigns. Own multi‑million dollar budgets, develop strategy, drive ROAS/CAC/CVR improvements, and deliver client‑ready decks and performance narratives. Build scalable processes, mentor team members, and ensure alignment across data, creative, and sales stakeholders.

Paid Media Strategist at Vector Media Group

September 1, 2019 - October 7, 2025

Owned all paid advertising channels for client accounts, managing multi‑million-dollar budgets and delivering client-ready performance decks. Implemented testing roadmaps, optimized campaigns for ROAS and CPA, and collaborated with data, creative, and account teams to generate actionable insights and growth.

Paid Search / PPC Analyst

July 1, 2018 - October 7, 2025

Drove growth in ROAS for brands including Yankee Candle, Godiva, Newell‑Coleman, Rawlings, Marmot, and Contigo. Worked with Google Ads, Bing, Yahoo Gemini, Amazon Ads, and programmatic buys; managed manual bids and pacing to maintain spend; produced reports using Pivot Tables and Lookups; daily/weekly optimizations across DV360, SA360, and GA insights.