Next availability:
August 31, 2026
Creative problem solver with a knack for finding human-centered solutions. I lead cross-functional digital projects from discovery through delivery to produce cohesive, high-quality outcomes. Owner of TrueByRou Creative Consultancy, providing a variety of other services, such as photography, content creation and digital design.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Arabic
Fluent
English
Fluent
French
Advanced
Spanish; Castilian
Advanced
Work Experience
Project Manager at American Chemical Society
January 31, 2024 - PresentLed and coordinated a major website redesign for the American Chemical Society, aligning cross-functional teams across UX, content, development, and leadership to define vision, scope, and milestones. Coordinated with platform vendors, oversaw briefs, timelines, and quality of deliverables across multiple concurrent engagements. Established project frameworks for digital product launches, maintained schedules, and improved delivery consistency through structured processes and stakeholder communication.
Project Coordinator at Enovational
June 1, 2020 - June 1, 2021Partnered with VP of Client Solutions to advance initiatives; led or contributed to multiple projects; established a solid precedent for the distributed Solutions team as we moved to fully remote work; created design sprint activities and rituals for a new product team, reinforcing engagement and efficient processes; built online resources.
Product Operations Analyst at Enovational
June 1, 2021 - March 1, 2022Collaborated with Product Managers, Developers, QA Engineers and Designers to design and deliver a seamless product development lifecycle; improved collaboration results through streamlined processes; led development of design thinking sessions and artifacts for product teams.
Travel Consultant & Designer at Escape Travel Expert
February 1, 2018 - January 1, 2020Liaised with clients to discuss itineraries and budgets; researched destination options, coordinated with international agents, and delivered client-ready travel plans; planned and curated social media content to deliver exceptional outcomes and help grow client base.
Project Assistant at Enovational
March 1, 2020 - June 1, 2020Supported project teams across initiatives; assisted with onboarding and training of new facilitators; contributed to knowledge transfer and documentation; aided in process improvements.
Trainer / Design Thinking Facilitator at The Nawaya Network
March 31, 2016 - December 31, 2019Facilitated over 15 Design Thinking sessions with high participation rates; guided students through research, ideation, prototyping and testing; helped communities translate ideas into financially independent ventures; trained new facilitators and prepared materials.
Education
BFA: Graphic Design at George Mason University
January 12, 2009 - May 12, 2012Master of Research for Design & Innovation at Elisava/Barcelona School of Design & Engineering
January 1, 2013 - December 31, 2014Project Management Professional at PMI
February 2, 2026 - June 4, 2026Qualifications
Project Management Professional (PMP)
February 2, 2026 - June 1, 2026Certified Scrum Master (CSM)
January 1, 2025 - May 9, 2025Industry Experience
Media & Entertainment, Professional Services, Travel & Hospitality, Education, Government
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