Freelance content creator specializing in short-form video editing, graphic design, and claims-safe copywriting for wellness and skincare brands. I handle the full creative pipeline—from hook/script writing and platform-compliant ad copy to editing, design, and performance tracking.…

Roxanne De Guzman

Freelance content creator specializing in short-form video editing, graphic design, and claims-safe copywriting for wellness and skincare brands. I handle the full creative pipeline—from hook/script writing and platform-compliant ad copy to editing, design, and performance tracking.…

Available to hire

Freelance content creator specializing in short-form video editing, graphic design, and claims-safe copywriting for wellness and skincare brands. I handle the full creative pipeline—from hook/script writing and platform-compliant ad copy to editing, design, and performance tracking.

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Language

English
Advanced
Tagalog
Fluent

Work Experience

E-commerce / Affiliate Marketing (Back-end & Performance Tracking)
January 1, 2025 - Present
Managed online shop back-end operations, including product listings and campaign performance tracking. Coordinated affiliate content and tracked campaign performance across creators to support conversion and ongoing optimization.

Education

Add your educational history here.

Qualifications

Industry Experience

Media & Entertainment, Consumer Goods, Healthcare, Retail, Professional Services
    Skincare Project

    TikTok UGC ad content for a skincare brand — from concept to final cut. I handled scriptwriting, hook creation, and video editing (CapCut) for short-form ads designed to convert on TikTok Shop and organic reach.

    What I did:

    Wrote scroll-stopping hooks and scripts optimized for TikTok’s algorithm

    Edited UGC-style videos with pacing built for retention and conversion

    Used AI video generation tools to supplement live-action footage where needed

    Ensured all copy and claims were platform-compliant — avoiding guarantee language and flagging unsubstantiated claims per TikTok’s ad policies

    Incorporated FDA Philippines-compliant disclaimers appropriate for skincare product marketing.