Ruby Lilley

Elected board member for a Melbourne network connecting young professionals across industries. Lead marketing and communications for the community through social media, EDMs, events, and promotional activity. Create content designed to engage professionals and promote events, opportunities, and partnerships, working with businesses and members to support connection, collaboration, and knowledge sharing as part of the organisation’s broader brand presence.

Lead content creation, campaign coordination, and communications across social and other digital channels. Create on-brand promotional materials including social posts with visuals, short-form videos, infographics, and webinar content, tailored for different audiences. Support marketing objectives while managing multiple priorities, including CRM and email marketing platform use to drive campaign activity. Redesigned and redeveloped the company website end-to-end, increasing traffic from 16 to approximately 1,400 daily sessions within five months through SEO and AEO.

Redeveloped and redesigned ASA’s entire company website end-to-end. Grew website traffic from 16 to ~1,400 daily sessions in 5 months. Coordinate marketing activity for a specialist real estate investment firm, maintaining consistent execution across campaigns, channels, and business priorities. Produce brand, communications, and promotional materials aligned to investor-focused messaging. Work cross-functionally to keep marketing materials on schedule and on brand.