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I’m Rumislav Gadzhev, an early-career ecommerce growth operator who specializes in paid social, direct-response copy, and Shopify operations. I’ve built and managed Meta ad creative for ecommerce and hospitality brands, delivering measurable ROAS improvements and conversion lifts. I thrive on turning existing assets into testable paid acquisition programs, refining product pages and checkout flows, and delivering clear, data-driven reporting for stakeholders. I enjoy remote, project-based work where speed, curiosity, and practical judgment matter.…I’m Rumislav Gadzhev, an early-career ecommerce growth operator who specializes in paid social, direct-response copy, and Shopify operations. I’ve built and managed Meta ad creative for ecommerce and hospitality brands, delivering measurable ROAS improvements and conversion lifts. I thrive on turning existing assets into testable paid acquisition programs, refining product pages and checkout flows, and delivering clear, data-driven reporting for stakeholders. I enjoy remote, project-based work where speed, curiosity, and practical judgment matter.

Rumislav Gadzhev

Digital Marketer, Marketing Strategist, Growth Marketer, +2

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I’m Rumislav Gadzhev, an early-career ecommerce growth operator who specializes in paid social, direct-response copy, and Shopify operations. I’ve built and managed Meta ad creative for ecommerce and hospitality brands, delivering measurable ROAS improvements and conversion lifts. I thrive on turning existing assets into testable paid acquisition programs, refining product pages and checkout flows, and delivering clear, data-driven reporting for stakeholders. I enjoy remote, project-based work where speed, curiosity, and practical judgment matter.…I’m Rumislav Gadzhev, an early-career ecommerce growth operator who specializes in paid social, direct-response copy, and Shopify operations. I’ve built and managed Meta ad creative for ecommerce and hospitality brands, delivering measurable ROAS improvements and conversion lifts. I thrive on turning existing assets into testable paid acquisition programs, refining product pages and checkout flows, and delivering clear, data-driven reporting for stakeholders. I enjoy remote, project-based work where speed, curiosity, and practical judgment matter.

Available to hire

I’m Rumislav Gadzhev, an early-career ecommerce growth operator who specializes in paid social, direct-response copy, and Shopify operations. I’ve built and managed Meta ad creative for ecommerce and hospitality brands, delivering measurable ROAS improvements and conversion lifts.

I thrive on turning existing assets into testable paid acquisition programs, refining product pages and checkout flows, and delivering clear, data-driven reporting for stakeholders. I enjoy remote, project-based work where speed, curiosity, and practical judgment matter.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Ecommerce Operations and Marketing Contributor at Mezelandia & Div Balkan

November 1, 2025 - Present

Work inside two premium DTC ecommerce brands on Shopify, supporting order operations, customer communication, B2B wholesale accounts, supplier coordination, and marketing discussions in a lean three-person team. Identified that a growing ecommerce brand had no email marketing infrastructure and built the strategic case for welcome flows, abandoned cart, post-purchase sequences, and broadcast campaigns; founder implemented the system internally. Contribute buyer-language insight from daily B2C and B2B conversations, including product questions, pricing objections, order issues, complaints, and repeat-purchase behavior. Record and provide raw video assets used in Meta ad creative production and contribute ideas for hooks, angles, and customer-facing product positioning.

Marketing and Sales Specialist at Hotel Snezhanka and Hotel Rodopski Dom

June 1, 2025 - November 1, 2025

Managed Meta advertising campaigns for direct bookings and event promotion, including audience setup, ad copy, creative direction, campaign coordination, and Facebook/Instagram content execution. Produced event promotional materials and coordinated with partners, print vendors, and internal teams to keep campaigns and live events moving on time.

Co-Founder - Copy, Paid Media and Ecommerce Strategy at SmartFox Digital Agency

November 1, 2024 - April 1, 2026

Wrote and managed all Meta ad creative across a 90-day lash ecommerce campaign, improving ROAS from 0.71 to 2.97 and conversion rate from 0.99% to 2.25%; best single static ad reached 7.6x ROAS, 2.51% CTR, and $0.19 CPC. Created cold-traffic Meta ad concepts, ad copy, landing page ideas, email sequences, product copy, and conversion-focused website recommendations across ecommerce, hospitality, events, coaching, and service businesses. Rebuilt 100+ product descriptions, improved category navigation, reviewed checkout friction, and advised on product photography quality to help turn paid traffic into buyers. Owned founder-facing discovery, proposals, and commercial conversations from outreach to close, building practical judgment around what business owners care about before they spend on marketing.

Customer Experience and Persuasion Specialist at ResultsCX Bulgaria

June 1, 2024 - November 1, 2024

Handled high-volume inbound communication for UK-based customers, developing professional English fluency, real-time objection handling, de-escalation, and the ability to identify where a customer conversation breaks down.

Sales Consultant at ZORA MMS Ltd

January 1, 2023 - April 1, 2023

Ran consultative retail sales conversations for technical home appliances, diagnosing needs, explaining product differences in plain language, and helping customers make confident purchase decisions.