Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
National Director/Board Advisor at Fusion Softball
January 1, 2025 - September 25, 2025Hired and trained staff to ensure high-level development of skills; led and coached players and coaches to meet objectives for national competition; managed staff and travel expenses to meet budget demands; monitored NCAA rules and regulations for working knowledge to stay compliant; scheduled and organized regional and national travel plans for fall and summer events for teams and staff; assisted and educated players and families in all stages of the college recruiting process; maintained an active level of communication with college coaches at all levels (D1, D2, D3, NAIA) to continuously get feedback to help players with recruitment opportunities; increased college softball network by attending various college games, speaking at the NFCA national convention, and working NCAA D1 college camps; networked with other national organizations, national tournament directors, and softball media outlets to grow the brand; monitored and evaluated organizational growth and team performance to p
Sales Representative at TZMO USA
January 1, 2020 - September 25, 2025Increased gross profit in sales territory by over 150% in two years; successfully planned strategy to drive product awareness and business growth throughout Alabama territory; created relationships with distribution partners and determined proper sourcing methods depending on product category and discount margins; managed prospective leads and existing accounts through the SalesForce CRM platform to accurately forecast revenue, maintain real-time customer status, and expand long-term business partnerships; handled complaints and resolved issues to retain customer satisfaction and preserve brand reputation.
Founder/Owner at Frenzy Designs
January 1, 2009 - PresentFounded and grew a design and digital marketing agency; increased gross sales by 40% each year for five consecutive years by developing web marketing strategies involving SEO, mobile devices, social media, blogging, email marketing, and online content to enhance inbound marketing and brand awareness; expanded sales coverage to 43 states within the U.S. and Canada by creating new product ideas and exploring new sales channels for lead opportunities; automated workflows and data flow interfacing to maximize resources; facilitated vendor relationships for outsourcing to increase channel profitability; built online ad strategies utilizing Google Adwords, Bing, Facebook, Pinterest, LinkedIn, and Twitter; tracked KPIs to monitor campaign performance and optimize ROI; integrated CRM system with website and eCommerce store to improve communication and workflow; maintained extensive customer database relationships for future marketing opportunities.
Director of Internet Operations at Rick & Bubba, Inc
January 1, 2009 - September 25, 2025Consistently met or exceeded company revenue goals while within budget constraints; assisted in annual budget decisions and assumed accountability for web department P&L; managed multiple web projects from initiation through post-launch implementation and maintenance; established interactive strategies based on web analytics, surveys, secondary research, and emerging trends; provided project leadership for website and media production, coordinating timelines, status reporting, outsourced resources, and quality assurance; coordinated regular e-newsletters to promote products and sustain email marketing campaigns; designed real-time online tracking system to centralize customer data, analyze profitability, and assess risk; created and maintained an online subscription-based system to generate web revenue.
Education
BS in CIS & Marketing at Jacksonville State University
January 11, 2030 - January 1, 1993Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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