Senior Brand Designer and Creative Director with 10+ years of experience helping brands grow through thoughtful design, strategic thinking, and strong visual storytelling. I’ve led brand and creative work for companies including Henry’s, 500px, Moves, and Daneson, as well as startups and professional services organizations across North America. My experience spans brand identity, digital design, creative direction, websites, campaigns, content creation, photography, and marketing. I enjoy building brands that are clear, memorable, and effective, and I bring a rare combination of strategic thinking and hands-on execution to every project.

Ryan Sheppard

Senior Brand Designer and Creative Director with 10+ years of experience helping brands grow through thoughtful design, strategic thinking, and strong visual storytelling. I’ve led brand and creative work for companies including Henry’s, 500px, Moves, and Daneson, as well as startups and professional services organizations across North America. My experience spans brand identity, digital design, creative direction, websites, campaigns, content creation, photography, and marketing. I enjoy building brands that are clear, memorable, and effective, and I bring a rare combination of strategic thinking and hands-on execution to every project.

Available to hire

Senior Brand Designer and Creative Director with 10+ years of experience helping brands grow through thoughtful design, strategic thinking, and strong visual storytelling.

I’ve led brand and creative work for companies including Henry’s, 500px, Moves, and Daneson, as well as startups and professional services organizations across North America. My experience spans brand identity, digital design, creative direction, websites, campaigns, content creation, photography, and marketing.

I enjoy building brands that are clear, memorable, and effective, and I bring a rare combination of strategic thinking and hands-on execution to every project.

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Work Experience

Owner, Creative Director, Photographer at Ryan’s Creative
January 1, 2023 - Present
Provide creative direction and marketing design for fintech, professional services, and startup clients across digital, print, web, and event channels. Led product launch work for Loop (design system integration, new scalable components), created Meta ad campaigns and marketing assets. Developed logo and brand identity assets for Farber, including business cards and email signatures. Lead ongoing creative strategy, branding, website design, and marketing execution for small businesses and startups.
Brand Designer at Moves
January 1, 2021 - January 1, 2023
Modernized the visual identity and marketing presence of an early-stage fintech startup focused on gig workers. Designed email templates, web graphics, digital ads, swag, event banners, and campaign assets across multiple channels. Developed The Gig Life brand and content platform.
Associate Creative Director at Daneson Ltd.
January 1, 2020 - January 1, 2021
Directed creative across campaigns, digital marketing, web, email, and brand identity for a premium lifestyle brand. Wrote, directed, photographed, and produced assets for the 2021 holiday campaign. Modernized website design, landing pages, email templates, and brand standards to create a more cohesive digital presence. Produced content and marketing assets for digital advertising, social campaigns, and customer communications.
Art Director / Brand Designer at 500px
January 1, 2018 - January 1, 2020
Led visual brand development across web, product, experiential, and marketing initiatives. Conceptualized and executed a global campaign with Collective Arts Brewery featuring 500px photography on beer cans distributed internationally. Designed the company’s most successful holiday campaign by photo submissions; produced assets for digital campaigns, branded merchandise, event marketing, photography, and social content.
Art Director & Creative Manager at Henry’s
January 1, 2014 - January 1, 2018
Redefined brand identity and in-store customer experience for one of Canada’s largest camera retailers. Designed the new logo, brand guidelines, retail signage, video walls, environmental graphics, and in-store marketing materials. Led the rebrand of in-house product line Cameron, including packaging, product photography, advertising, and lifestyle campaigns. Directed creative execution for six of the most successful store grand openings in company history.

Education

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Qualifications

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Industry Experience

Financial Services, Professional Services, Software & Internet, Media & Entertainment, Other