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I am a seasoned Executive Assistant and Project Management professional with over a decade supporting senior leadership in international organizations. I excel at coordinating strategic planning, cross-functional initiatives, and managing complex priorities with discretion and efficiency, enabling scalable operations and growth. In roles at Neon 3D Printing and SGS Istanbul, I have shaped corporate communications, brand messaging, and go-to-market efforts while leading events, digital campaigns, export initiatives, and stakeholder collaboration across marketing, operations, and sales.…I am a seasoned Executive Assistant and Project Management professional with over a decade supporting senior leadership in international organizations. I excel at coordinating strategic planning, cross-functional initiatives, and managing complex priorities with discretion and efficiency, enabling scalable operations and growth. In roles at Neon 3D Printing and SGS Istanbul, I have shaped corporate communications, brand messaging, and go-to-market efforts while leading events, digital campaigns, export initiatives, and stakeholder collaboration across marketing, operations, and sales.

Saadet Kal

Social Media Manager, Marketing Strategist, Brand Strategist, +6

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I am a seasoned Executive Assistant and Project Management professional with over a decade supporting senior leadership in international organizations. I excel at coordinating strategic planning, cross-functional initiatives, and managing complex priorities with discretion and efficiency, enabling scalable operations and growth. In roles at Neon 3D Printing and SGS Istanbul, I have shaped corporate communications, brand messaging, and go-to-market efforts while leading events, digital campaigns, export initiatives, and stakeholder collaboration across marketing, operations, and sales.…I am a seasoned Executive Assistant and Project Management professional with over a decade supporting senior leadership in international organizations. I excel at coordinating strategic planning, cross-functional initiatives, and managing complex priorities with discretion and efficiency, enabling scalable operations and growth. In roles at Neon 3D Printing and SGS Istanbul, I have shaped corporate communications, brand messaging, and go-to-market efforts while leading events, digital campaigns, export initiatives, and stakeholder collaboration across marketing, operations, and sales.

Available to hire

I am a seasoned Executive Assistant and Project Management professional with over a decade supporting senior leadership in international organizations. I excel at coordinating strategic planning, cross-functional initiatives, and managing complex priorities with discretion and efficiency, enabling scalable operations and growth. In roles at Neon 3D Printing and SGS Istanbul, I have shaped corporate communications, brand messaging, and go-to-market efforts while leading events, digital campaigns, export initiatives, and stakeholder collaboration across marketing, operations, and sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Serbian

Intermediate

Turkish

Fluent

Work Experience

Corporate Communication Team Leader at SGS TURKIYE

July 1, 2023 - August 22, 2025

Led SGS Turkiye's corporate communication activities including brand reputation management, planning and executing email marketing strategies for customers, managing internal communication and social media channels (LinkedIn, Facebook, Instagram, X), organizing and overseeing digital advertising campaigns across major platforms, and coordinating live streams and webinars. Managed photo and video shoots as well as post-production processes. Oversaw design and branding elements across SGS's facilities to maintain a cohesive visual identity. Planned and managed trade fair activities from start to finish, handled translation and design of global documents, and orchestrated pre-event to post-event processes. Organized significant corporate events such as the Investor Days 2022 and supported global leadership conferences. Served as the Sustainability Ambassador and managed sustainability projects, built relationships with agencies, designed monthly content plans, and managed team-building an

Business Development Coordinator at SGS TURKIYE

July 1, 2023 - August 22, 2025

Coordinated business development activities including weekly and monthly reporting to management, tracking KPIs for technical and sales teams, analyzing business data for customers, divisions, and markets, preparing business presentations for B2B and B2C clients, and playing a main role in budget and P&L simulations. Managed monthly forecasts, capex projects, strategic and action plans including SWOT analysis, facilitated communication between support and business departments, and followed up on business contracts with legal teams. Led projects with global teams on supply chain transparency, organized training and global meetings for customers and management, and also contributed to email marketing plans and marketing material design.

Customer Representative at SGS TURKIYE

January 1, 2012 - August 22, 2025

Managed customer relationships by deciding testing requirements for samples, creating service reports on analyzed products, following up meetings and contracts, analyzing revenue trends, and serving as a communication bridge between laboratory and customers. Played an active role in laboratory audits, organized management meetings and customer training, and maintained weekly and monthly reporting.

Executive Support & Marketing Manager at Neon 3D Printing

October 1, 2023 - December 31, 2025

Acted as the founder’s trusted executive partner, supporting strategic planning and operational coordination; contributed to corporate transformation and process structuring; developed and executed marketing and go-to-market strategies, including entry into e-commerce platforms (e.g., Trendyol); supported export initiatives; coordinated cross-functional projects across operations, marketing and sales; contributed to brand positioning and messaging; helped corporate structuring and growth.

Corporate Communication Team Leader at SGS Istanbul, Türkiye

March 1, 2019 - July 1, 2023

Owned internal and external communication, including leadership messaging and email marketing; managed social media strategy and content; planned and executed digital advertising campaigns; oversaw content strategy, editorial planning and branding assets; led live events, webinars and corporate events; coordinated creative production processes and stakeholder alignment.

Business Development Coordinator at SGS Istanbul, Türkiye

January 1, 2012 - July 1, 2023

Prepared weekly and monthly executive reports; contributed to KPI tracking, performance management and business analysis; delivered customer, market and financial analyses; prepared executive-level presentations; actively contributed to budget planning, P&L simulations and financial forecasting; coordinated CAPEX projects and supported strategic initiatives; acted as a bridge between business units and support functions; managed international projects and organized trainings, global meetings and workshops.

Customer Representative at SGS Istanbul, Türkiye

July 1, 2010 - January 1, 2012

Managed end-to-end communication between laboratory teams and customers; coordinated testing requirements and service reporting for analyzed products; followed up customer meetings, contracts and trainings; analyzed customer revenue trends to support business insights; contributed to laboratory audits and quality/compliance processes; prepared weekly and monthly operational reports for management.

Corporate Communication Team Leader at SGS Istanbul

March 1, 2019 - July 1, 2023

Owned internal and external communication, including leadership messaging and email marketing. Managed social media strategy and content (LinkedIn, Instagram, Facebook, X), strengthening brand visibility and engagement. Planned and executed digital advertising campaigns, including budget tracking and performance analysis. Oversaw content strategy, editorial planning and branding assets, ensuring visual and message consistency. Led live events, webinars, fairs and corporate events, managing end-to-end coordination. Coordinated creative production processes (photo, video, digital & print design) and stakeholder alignment.

Business Development Coordinator at SGS Istanbul

January 1, 2012 - July 1, 2023

Prepared weekly and monthly executive reports to support management decision-making. Contributed to KPI tracking, performance management and business analysis. Delivered customer, market and financial analyses tailored to leadership needs. Prepared executive-level presentations for B2B and B2C stakeholders. Actively contributed to budget planning, P&L simulations and financial forecasting. Coordinated CAPEX projects and supported strategic initiatives. Acted as a bridge between business units and support functions. Managed international projects and organized trainings, global meetings and workshops.

Customer Representative at SGS Istanbul

July 1, 2010 - January 1, 2012

Managed end-to-end communication between laboratory teams and customers. Coordinated testing requirements and service reporting for analyzed products. Followed up customer meetings, contracts and trainings, ensuring operational alignment. Analyzed customer revenue trends to support business insights. Played an active role in laboratory audits, supporting quality and compliance processes. Prepared weekly and monthly operational reports for management.

Education

Bachelor of Science in Food Engineering at Istanbul Technical University, Faculty of Chemical & Metallurgical Engineering

September 1, 2005 - June 1, 2010

MBA, Business Administration and Technology at Istanbul Technical University, Institute of Social Sciences

September 1, 2010 - July 1, 2012

Corporate Communication at Sabancı University

January 1, 2021 - June 22, 2026

Social Media Marketing, Effective Content Development and Management at Sabancı University

January 1, 2021 - June 22, 2026