Hi there! I’m Sabila Rasyida, a UI/UX designer and content strategist with a background in advertising and design. I combine user-centered design with multi-platform content planning to create intuitive experiences and cohesive brand storytelling. I recently completed a Full-Stack Web Development & AI certificate and have hands-on experience across Civil Service College, TM R Media, Dezign Format, Challenger Technologies, and Medlink Healthcare. I’m passionate about turning complex ideas into simple, delightful interfaces, collaborating with cross-functional teams, and applying UX principles to drive engagement. I’m excited to bring creative thinking and technical know-how to a forward-thinking product team.

Sabila Rasyida

Hi there! I’m Sabila Rasyida, a UI/UX designer and content strategist with a background in advertising and design. I combine user-centered design with multi-platform content planning to create intuitive experiences and cohesive brand storytelling. I recently completed a Full-Stack Web Development & AI certificate and have hands-on experience across Civil Service College, TM R Media, Dezign Format, Challenger Technologies, and Medlink Healthcare. I’m passionate about turning complex ideas into simple, delightful interfaces, collaborating with cross-functional teams, and applying UX principles to drive engagement. I’m excited to bring creative thinking and technical know-how to a forward-thinking product team.

Available to hire

Hi there! I’m Sabila Rasyida, a UI/UX designer and content strategist with a background in advertising and design. I combine user-centered design with multi-platform content planning to create intuitive experiences and cohesive brand storytelling. I recently completed a Full-Stack Web Development & AI certificate and have hands-on experience across Civil Service College, TM R Media, Dezign Format, Challenger Technologies, and Medlink Healthcare.

I’m passionate about turning complex ideas into simple, delightful interfaces, collaborating with cross-functional teams, and applying UX principles to drive engagement. I’m excited to bring creative thinking and technical know-how to a forward-thinking product team.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate

Language

English
Advanced

Work Experience

HR Temp (UI/UX Designer) at Civil Service College
October 1, 2024 - February 1, 2025
Reorganized and restructured the HR Atlas page to better serve the diverse needs of employees. Enhanced user experience with an intuitive, navigable page. Conducted user testing to identify issues and gather insights. Collaborated with HR, IT and other departments to ensure web requirements were met.
UI/UX Designer at Civil Service College
October 1, 2024 - February 1, 2025
Reorganized and restructured the HR Atlas page; assessed existing content and implemented a new structure to better serve diverse employee needs. Enhanced user experience by creating intuitive navigation. Conducted user testing to identify issues and areas for improvement. Collaborated with HR, IT and other departments to gather input and ensure the website met organizational requirements.
Project Strategist at TM R Media Pte Ltd
November 1, 2023 - September 1, 2024
Plan and execute multi-platform content strategies across Instagram, TikTok, and Facebook. Translate campaign objectives into cohesive visual narratives and interface concepts. Apply UX-content planning and visual-hierarchy principles to drive engagement and retention. Coordinate client communication, aligning creative goals with user-journey outcomes.
Content and Marketing Assistant at Dezign Format Pte Ltd
March 1, 2023 - July 1, 2023
Content creation and planning. Website management (WordPress) with emphasis on product-page UX consistency and design-system guidelines. Product photography. Produced digital and print visuals while managing rollout across web and social platforms.
UI/UX Designer at Challenger Technologies Pte Ltd
September 1, 2022 - December 1, 2022
Designed website and mobile interfaces, applying UX principles across layouts and user flows. Built low- and high-fidelity prototypes in Figma. Conducted user testing. Collaborated with developers to ensure accurate implementation, improving onboarding clarity.
Marketing Assistant at Medlink Healthcare Group
January 1, 2018 - December 31, 2019
Social media strategy and management; Graphic design work.

Education

Professional Certificate at MAGES Institute of Excellence
May 1, 2024 - October 1, 2024
Professional Diploma in Advertising and Design at MAD School
January 1, 2020 - December 31, 2023
Diploma in Business Enterprise IT at Nanyang Polytechnic
January 1, 2013 - January 1, 2016
Professional Certificate at MAGES Institute of Excellence
May 1, 2024 - October 1, 2024
Professional Diploma in Advertising and Design at MAD School
January 1, 2020 - January 1, 2023
Diploma in Business Enterprise IT at Nanyang Polytechnic
January 1, 2013 - January 1, 2016

Qualifications

Professional Certificate in Full-Stack Web Development & AI
May 1, 2024 - October 1, 2024
Professional Diploma in Advertising and Design
January 1, 2020 - January 1, 2023

Industry Experience

Software & Internet, Media & Entertainment, Education, Healthcare, Professional Services, Government