Saba Azim
I’m Saba Azim, a content and growth professional with 6+ years of experience spanning content strategy, social media management, and copywriting across travel, education, and nutrition brands.
About
I’m Saba Azim, a content and growth professional with 6+ years of experience spanning content strategy, social media management, and copywriting across travel, education, and nutrition brands. I plan editorial calendars, coordinate with creative teams, and create audience-first content that supports brand growth and lead generation.
I’ve also managed multi-platform campaigns and performance marketing (including Meta ads), supported website content, and delivered measurable insights through analytics. I enjoy turning ideas into well-structured content and campaigns—whether it’s travel storytelling for hospitality, study-abroad lead campaigns, or always-on social content that keeps audiences engaged.
- 9 years' experience
- Joined September 2026
Industry experience
- Media & Entertainment
- Education
- Professional Services
- Travel & Hospitality
Work experience· 12 roles
Lead content planning and execution for digital platforms. Develop articles, reports, and industry-focused content. Manage publishing schedules and coordinate with stakeholders to ensure consistent delivery and quality.
Manage content strategy, editorial planning, and brand communication. Create travel, tourism, and hospitality-focused content. Coordinate with design and editorial teams to execute content and maintain publishing readiness across platforms.
Managed Meta and paid marketing campaigns for study-abroad offerings. Executed lead generation campaigns and coordinated content strategy, social media management, and website content to support enrollment goals.
Education· 5
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