Sachin Zingade

Managed $200K+ monthly paid media across Google Ads, Microsoft Ads, Meta, LinkedIn, Reddit, and Spotify, driving $5M+ in annual revenue with efficient ROAS across B2B and B2C portfolios. Improved campaign ROI by ~20% MoM through bid adjustments, audience layering, A/B testing, and keyword restructuring. Reduced CPL by ~15-25% by optimizing full-funnel campaigns and aligning landing pages. Built automated dashboards in GA4 and Looker Studio, cutting reporting time and improving visibility. Addressed conversion tracking gaps with GTM and attribution modeling, boosting leads by ~20%. Led ABM using 6Sense, ZoomInfo, Apollo, and LinkedIn Sales Navigator, increasing sales-qualified leads and pipeline contributions. Mentored a team of outsourced performance marketing specialists and partnered with Account Management to align strategies across 35+ active accounts.

Plan and execute paid campaigns across search, social, and programmatic to generate quality MQLs & SQLs; lead strategy, execution, optimization, and performance analysis for multi-channel paid media campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn, Reddit, and Spotify. Oversee approximately $200K/month in ad spend and generate over $5M in annual revenue for B2B and B2C accounts; drive lead generation, ROAS growth, and conversion optimization through strategic bidding, audience targeting, A/B testing, keywords mapping, and budget optimization.

Managed 150+ client accounts with monthly budgets over $500K, optimizing Google Ads across Search, Performance Max, Display, Video, Shopping, and Smart Campaigns to improve conversion rates and ROAS. Audited targeting gaps and budget allocation to reduce wasted spend and raise ad relevance and Quality Scores. Consistently exceeded productivity and client impact KPIs through proactive optimization recommendations during reviews. Served as strategic SEM consultant to client stakeholders.